Find out what's happening in Avonfor free with the latest updates from Patch.
Mintz + Hoke Bolsters Leadership Team to Meet Emerging Client Needs
Find out what's happening in Avonfor free with the latest updates from Patch.
Names Ron Perine President and Appoints New Creative Director Grant Sanders
AVON, Conn. – As part of a new strategic focus for the 43-year-old marketing communications agency, Mintz + Hoke has named Ron Perine as President and announced the hiring of Grant Sanders as agency Creative Director.
A passionate leader and team member with deep experience in all facets of agency operations during his 20 year tenure, Perine will continue his current Chief Operating Officer responsibilities, remain on the Board of Directors as Treasurer and report to agency principals Mary Farrell and Chris Knopf.
“Ron has been indispensable in making Mintz + Hoke the strong and progressive company it is today,” said CEO Knopf. “His unique skillset is knowing everything there is to know about managing and leading a marketing communications agency in the 21st century.”
Creative Director Grant Sanders has had significant impact on the agency’s creative product during his 20 year relationship with Mintz + Hoke, serving as a freelance team member, senior copywriter and creative consultant. His expertise creating communications programs will continue to build the agency’s track record for delivering best in class work to client companies in markets including defense, financial services/insurance, healthcare, building products, social services and industrial/business-to-business.
“Our clients and employees have long enjoyed the benefits of Grant’s wonderful talent. His conceptual brilliance, social media acumen and considerable experience as one of New England’s best-known creatives adds richly to our diverse communications offerings,” added Knopf.
Ron Perine has earned steadily increasing responsibility during his 20 years with Mintz + Hoke. He joined the organization in 1994 in the agency’s IT department, and within a few years headed up both the IT and finance operations. Most recently, he was named a Chief Operating Officer. Previously, he was the Accounting Manager at ad agency Keiler & Company. He earned a Bachelor of Science degree in Accounting from Quinnipiac University School of Business, is a member of the Finance Committee for the American Association of Advertising Agencies and is actively involved in Worldwide Partners, the global network of agencies in which Mintz + Hoke is a shareholder. In addition, he sits on the Board of Directors of the Channel 3 Kids Camp. In 2012, Perine was name to the Hartford Business Journal’s Top CFOs list. He resides in Avon, Conn.
Prior to joining Mintz + Hoke, Sanders served as a free-agent writer, digital, social media and branding expert for several leading advertising agencies, design firms and companies where he has created and launched campaigns for high tech, healthcare and financial services firms including Intuit, Source Audio, Cambridge Sound Management, Delta Dental, Liberty Mutual and eInk. He also founded Boston-based Latus, Szostakowski & Sanders. His extensive credits include developing identities, brand strategies and advertising campaigns for for-profit and Nantucket-based issues and non-profit organizations. He is a board member of the Nantucket Theatre Institute’s White Heron Theatre Company. He earned a bachelor of science degree in communications from Boston University and his work has been recognized by numerous industry organizations including One Show, CA, Effie, London IAA, Icon, Best of BtoB, Hatch, NEBA, CT Art Directors Club and others. He will reside in Farmington, Conn. during the week and maintain residence in Nantucket.
About Mintz + Hoke
Mintz + Hoke is an integrated, full-service communications firm offering a wide range of strategic planning, advertising, public relations, interactive, media planning and buying, and direct marketing services. Mintz + Hoke Media Only is an independent service devoted to media planning and buying. Mintz + Hoke’s mission is to Make every contact with your brand worth MORE. Clients include Aetna, the state of Connecticut, Legrand Wiremold and DRS Technologies. Mintz + Hoke is a shareholder of Denver-based Worldwide Partners Inc., the world’s largest alliance of independent agencies serving clients around the globe. For more information, visit www.mintz-hoke.com.
Names Ron Perine President and Appoints New Creative Director Grant Sanders
AVON, Conn. – As part of a new strategic focus for the 43-year-old marketing communications agency, Mintz + Hoke has named Ron Perine as President and announced the hiring of Grant Sanders as agency Creative Director.
A passionate leader and team member with deep experience in all facets of agency operations during his 20 year tenure, Perine will continue his current Chief Operating Officer responsibilities, remain on the Board of Directors as Treasurer and report to agency principals Mary Farrell and Chris Knopf.
“Ron has been indispensable in making Mintz + Hoke the strong and progressive company it is today,” said CEO Knopf. “His unique skillset is knowing everything there is to know about managing and leading a marketing communications agency in the 21st century.”
Creative Director Grant Sanders has had significant impact on the agency’s creative product during his 20 year relationship with Mintz + Hoke, serving as a freelance team member, senior copywriter and creative consultant. His expertise creating communications programs will continue to build the agency’s track record for delivering best in class work to client companies in markets including defense, financial services/insurance, healthcare, building products, social services and industrial/business-to-business.
“Our clients and employees have long enjoyed the benefits of Grant’s wonderful talent. His conceptual brilliance, social media acumen and considerable experience as one of New England’s best-known creatives adds richly to our diverse communications offerings,” added Knopf.
Ron Perine has earned steadily increasing responsibility during his 20 years with Mintz + Hoke. He joined the organization in 1994 in the agency’s IT department, and within a few years headed up both the IT and finance operations. Most recently, he was named a Chief Operating Officer. Previously, he was the Accounting Manager at ad agency Keiler & Company. He earned a Bachelor of Science degree in Accounting from Quinnipiac University School of Business, is a member of the Finance Committee for the American Association of Advertising Agencies and is actively involved in Worldwide Partners, the global network of agencies in which Mintz + Hoke is a shareholder. In addition, he sits on the Board of Directors of the Channel 3 Kids Camp. In 2012, Perine was name to the Hartford Business Journal’s Top CFOs list. He resides in Avon, Conn.
Prior to joining Mintz + Hoke, Sanders served as a free-agent writer, digital, social media and branding expert for several leading advertising agencies, design firms and companies where he has created and launched campaigns for high tech, healthcare and financial services firms including Intuit, Source Audio, Cambridge Sound Management, Delta Dental, Liberty Mutual and eInk. He also founded Boston-based Latus, Szostakowski & Sanders. His extensive credits include developing identities, brand strategies and advertising campaigns for for-profit and Nantucket-based issues and non-profit organizations. He is a board member of the Nantucket Theatre Institute’s White Heron Theatre Company. He earned a bachelor of science degree in communications from Boston University and his work has been recognized by numerous industry organizations including One Show, CA, Effie, London IAA, Icon, Best of BtoB, Hatch, NEBA, CT Art Directors Club and others. He will reside in Farmington, Conn. during the week and maintain residence in Nantucket.
About Mintz + Hoke
Mintz + Hoke is an integrated, full-service communications firm offering a wide range of strategic planning, advertising, public relations, interactive, media planning and buying, and direct marketing services. Mintz + Hoke Media Only is an independent service devoted to media planning and buying. Mintz + Hoke’s mission is to Make every contact with your brand worth MORE. Clients include Aetna, the state of Connecticut, Legrand Wiremold and DRS Technologies. Mintz + Hoke is a shareholder of Denver-based Worldwide Partners Inc., the world’s largest alliance of independent agencies serving clients around the globe. For more information, visit www.mintz-hoke.com.
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