Business & Tech
Local Inventor Partners With Cabela's
Square-Up Archery, a Killingworth-based business owned by resident Mike Scaniffe, will offer its products through the "World's Foremost Outfitter".

The reach of one of America’s fastest growing archery accessory companies just got a powerful new partner. Square-Up is proud to announce a new business partnership with the “World’s Foremost Outfitter,” Cabela’s.
Since its invention in the woods of Connecticut, Square-Up has helped hundreds of archers around the globe achieve better accuracy, instantly. The simple, elegant bow torque indicator works in conjunction with your existing bow sight, making it easy to spot and eliminate a right/left miss caused by the subtle torquing of a bow, common even among seasoned archers.
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Square-Up has proven effective in helping both new archers and veterans shoot consistently tighter groups, and have more confidence at long range.
“We have gotten fantastic feedback from our Square-Up customers,” said CEO Mike Scaniffe, a Killingworth resident. “With our new partnership with Cabela’s, we will be able to make even more archers, better archers.” “We are thrilled to be doing business with this world class organization.”
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Square-Up will be available on Cabelas.com, and in the Cabela’s archery catalog.
About Square-Up
Square-Up Archery is run by CEO and Square-Up inventor, Mike Scaniffe. Along with being a bow tech, Mike builds high-quality custom bowstrings for his other company, Lightning Bowstrings. Square-Up is patented and manufactured in the United States. To see Square-Up in action, just visit our website, SquareUpArchery.com.
Submitted press release
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