SCORE To Host Free Workshop On "How to Grab Attention: The Power of Consumer Insight in Building Your Business"

Contact: Bill Ward, longhillbill@gmail.com

SCORE To Host Free Workshop On "How to Grab Attention: The Power of Consumer Insight in Building Your Business”

DATE: Tuesday, June 28th, 2016, 12:00-1:30pm

LOCATION: The Public Library of New London, 63 Huntington Street, New London, CT 06320

TO REGISTER NOW: Click here to register for this event

Do your marketing messages get set aside or leave customers wanting to know more? Whether your customers find you on a web page, a postcard mailer, or a face to face handshake, the first few seconds of contact are critical to making a sale. During this workshop, you will be guided through a process that will evaluate your business capabilities, value, and customer desires to find the most impactful descriptors and images for your business.

This workshop is for small business owners, and those starting a business, who want to be more successful at communicating the value of their products or services to the right customers. It is an opportunity to engage with experienced marketing professionals who can help you strengthen your marketing message. This is a “hands-on” workshop; participants who are clear on their business goals and the competitive advantages of their business will gain the most from this interactive workshop.

Workshop Presenter Charles Reese is President of Accelerated Achievements, a growth and performance firm specializing in accelerating sales and operational results by aligning strategy, people, and process. Charles’ experience spans strategy creation, market positioning, sales, process improvement, communication, and executive management and leadership with Ultra Electronics, Hewlett Packard, Netrix Corporation, and GTE Communications. Charles holds an MS degree in Industrial Administration and a BS degree in Electrical Engineering.

About SCORE: SCORE is a nonprofit association that offers free and confidential advice on starting your own business or improving and growing your existing small business. All 40 counselors in Southeast Connecticut are volunteers, receive no compensation, and are working or retired business owners, executives, and managers. SCORE’s nine counseling sites in Southeast Connecticut include Guilford, Madison, Old Saybrook, Essex, Waterford, Middletown, Mystic, Norwich, and New London. For more information on upcoming free workshops and how to schedule a free small business mentoring session with our counselors, visit www.sect.score.org.

Would You Like To Become A SCORE Volunteer? Your business knowledge and experience can help others start or grow a small business. Learn more about becoming a SCORE volunteer at: www.score.org/volunteer.

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Southeastern CT SCORE PO Box 283, Old Saybrook, CT 06475 Email: ScoreChapter@gmail.com Telephone: 860.388.9508

Photo Caption: Charles Reese will present a free workshop for SCORE on "How to Grab Attention: The Power of Consumer Insight in Building Your Business” on Tuesday, June 28th from 12:00 - 1:30pm at The Public Library of New London.