Veronica Beard Opens First DC Store In Georgetown This Fall

GEORGETOWN, DC — A boutique featuring everything from leopard-print face masks to jeans, swimwear and footwear will be opening this month in Georgetown. Veronica Beard's first store in the District of Columbia will be located at 1254 Wisconsin Ave. NW. With 1,540 square feet, the shop with a vintage feel will be donating one mask to JDRF for every mask purchased online and in the store.

The company has locations in New York, Connecticut, Massachusetts, California, Florida and Texas. The Georgetown location also will have full ready-to-wear apparel and third-party products. Sisters-in-law Veronica Miele Beard and Veronica Swanson Beard launched the brand in 2010 with their signature Dickey Jacket.

“We’re thrilled about the latest Veronica Beard store opening in Georgetown. DC has always been a very strong market for us and we have high hopes for this location," said Veronica Miele Beard.

"The last three Veronica Beard stores, which were opened during the COVID-19 pandemic and quarantine, are a complete result of the dedication of our team and the loyalty of our customers. We couldn’t be more grateful,” added Veronica Swanson Beard.