Rise and Shop for St. Pete's Sunrise Sale

ST. PETERSBURG – If your reading this at sunrise, there's still time to head downtown Thursday for the 37th Annual Sunrise Sale.

Participating downtown merchants open their shops at the crack of dawn – 6:43 a.m., to be exact. The sale runs until noon.

Downtown businesses taking part of course include the well-known retailers but also places like the Museum of Fine Arts, which will have items in the gift shop deeply discounted (i.e., think early Christmas shopping).

Restaurants are jumping into the festive mood, with many opening early and offering eye-opening libations. (Just make sure you spritz with Binaca breath spray before greeting the boss at the office.)

All shoppers need to do to find the best deals is to hoist themselves out of bed, head downtown and look for bright yellow flags and orange balloons at participating stores and restaurants. You can even wear your PJs to get extra discounts from merchants.

The following is a partial list of participants, with more being added daily. The event is sponsored by the Downtown Business Association:

• Being
  
• C2 Fine Art 
  
• Florida Craftsmen
  
• Shapiro's Gallery 
• The Gift Box 
  
• Good Night Moon 
• Green Bench Flowers 
• hermanHOME
• Bernie's & Son Jewelers 
• Bruce Watters Jewelers 
• in search of balance 
• Inspire Natural Beauty
  
• 400 Beach Seafood & Tap House
  
• Grayl's Hotel
  
• My Yogurt Cafe 
• Paciugo Gelato
  
• Kalamazoo Olive Company
• Moscato's Bella Cucina 
• Morean Arts Center 
• Museum of Fine Arts 
• Pia Waxing Studio 
• Roco Traders 
• Savory Spice Shop
  
• Sweet Cheeks Candy and Beauty Bar