AT&T Opens St. Pete Pop-Up Store For Back-To-School Shoppers

ST. PETERSBURG, FL -- AT&T is bringing its services closer to home for St. Pete residents as families prepare for back-to-school shopping.

On July 16, AT&T will open a new small-footprint, full-service pop-up store in Tyrone Square Mall.

The location will be convenient for shoppers as they gear up for the new school year with the latest accessories, smartphones, data plans and DIRECTV Now streaming service.

The Tyrone Square Mall store will be one of five pop-up stores launching in Florida next Monday. The stores will remain through Sept. 9.

The other pop-up stores will be in Jacksonville, Sunrise and Miami.

Pop-up stores allow AT&T to reach customers where they are. This strategy includes adding more traditional retail stores and launching new store formats like pop-up and mobile.

Pop-up stores look similar to other new AT&T stores, but they’re smaller and require much less construction and wiring. AT&T is evaluating several additional markets for pop-up stores, and plans to bring each new pop-up store to market within 60 days of signing a lease.

The Tyrone Square Mall pop-up store will be open 10 a.m. to 9 p.m. Monday through Saturday and 11 a.m. to 7 p.m. on Sunday.

Image via AT&T

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