'Only In Alpharetta' Campaign Highlights Unique Attractions

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ALPHARETTA, GA -- As the city’s official destination marketing organization, the Alpharetta Convention and Visitors Bureau works year round to promote the city’s numerous tourism assets to potential visitors.

The team discovered that many of the city’s events, attractions, restaurants and shops are exclusive to Alpharetta, hence the creation of the Only in Alpharetta campaign.

The bureau’s team researched the almost 100 locations that can only be found in Alpharetta and discovered unique tidbits about the business that they’d never known before.

The campaign includes a splash page on the CVB's website, a social media and media outreach plan, inclusion in the bureau’s bi-weekly e-newsletter and a 40 page brochure. Each business featured in the campaign will also receive a special Only in Alpharetta decal that they can put up at their business.

“The Alpharetta Convention and Visitors Bureau is always striving to come up with bigger and better ways to market the city of Alpharetta to visitors,” said Janet Rodgers, president and CEO of the Alpharetta Convention and Visitors Bureau. “Our marketing team came up with this campaign after hearing that so many businesses pride themselves in being found only in Alpharetta. Especially with the research components, this campaign has been a work in progress for many months and we are excited to finally be able to unveil it."

Restaurants on the list include Alpha Soda, which holds claim to being the oldest business in Alpharetta; and Colletta which won the “Best Meatball in 2015” by the Atlanta Meatball Festival.

The team also found that the city’s shops are run by many family teams such as the sister owners at Sis and Moons and the mother-daughter duo at Honey and Hazel. Read about all of the businesses that can only be found in Alpharetta on www.awesomealpharetta.com.

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Image via Alpharetta Convention and Visitors Bureau