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Neighbor News

"We Build" Elevates "The Russell Way" of Doing Business

60 Years After its Incorporation, H. J. Russell & Company Launched its New Marketing Campaign

This November marks five years since the passing of H. J. Russell & Company’s founder, Herman J. Russell, Sr. and this year marks the 60th anniversary of H. J. Russell & Company's incorporation. As one of the largest and oldest African-American and privately-held construction firms in the country, it has been responsible for building some of the most iconic buildings that define the Atlanta skyline. To mark the significance of both occasions, two of Atlanta’s most notable structures were lit green, one representing the past (191 Peachtree Tower), and one representing the future (Mercedes-Benz Stadium).

During a day of celebration, including the launch of the “We Build” campaign at a VIP luncheon at Paschal’s Restaurant within the Russell Hospitality campus, and a bus tour around the city to discuss the iconic landmark structures Russell helped build, including the a behind-the-scenes tour of the Emory Sports Medicine Complex and Hawks Practice Facility, the Russell family also hosted influencers and supporters at an evening “We Build” reception at the future home of the Russell Center for Innovation & Entrepreneurship, a lasting legacy to the economic power of entrepreneurism. View the launch video here.

Russell recently announced the groundbreaking of the Stockbridge Amphitheater, the first-ever amphitheater in Henry County, and many City of Stockbridge officials came, including Mayor Anthony Ford, to learn even more about the history of the company that will be building their iconic structure.

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“Sixty years in business is amazing, and while looking back, we are also celebrating the legacy that the fresh Russell team is carrying forward, helping to not just build structures, but to help build vibrant communities and spaces that make the cities in which we build and operate thrive,” said Lonoia Brooks, marketing director, Russell.

Herman J. Russell’s legacy and dreams continue along with the new ones of his children, Michael B. Russell, CEO, and H. Jerome Russell, Jr., president, who provide day-to-day leadership of H. J. Russell & Company. Their sister, Donata Russell Ross, serves on Russell’s board of directors while also serving as the CEO of Concessions International, LLC, a sister company their father started in 1979 that provides airport concessions in eight airports in the United States and the U.S. Virgin Islands.

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ABOUT H. J. RUSSELL & COMPANY

Founded in 1952 and incorporated in 1959, H. J. Russell & Company is one of the largest minority-owned construction services and real estate development firms in the United States. A multi-faceted organization providing integrated solutions and an exceptional customer experience, Russell has developed, designed/built, renovated, and managed some of the nation’s most complex, high profile projects involving multiple stakeholders and requiring exceptional diplomacy and skill, including the Mercedes-Benz Stadium with the HHRM JV and the Smithsonian National Museum of African American History and Culture with Clark Construction and Smoot Construction. Visit www.hjrussell.com to learn more about the firm.

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