Market Your Home to Sell -- The Right Way

By Beth Pound, Branch Manager of Coldwell Banker Residential Brokerage’s Johns Creek/Duluth Office

With Atlanta home prices rising and interest heating up across the metro area and beyond, many homeowners are considering putting their residences on the market. It’s a sellers market, so if you have been putting it off, now is a great time to hang that For Sale sign in the yard!

Here are a few suggestions for anyone hoping to achieve a successful and satisfying home sale.

1.      Price It Right – Take a hard look at your listing price. In a hot market, if your house hasn’t sold within a month or so, it’s likely to be overpriced. Even in a strong sellers market, it’s important to choose an asking price that is similar to comparable homes in the neighborhood.

2.      Prepare to Sell – Some rules never change, regardless of the type of real estate market. Even with improving prices, you need to take steps to make your home appealing.  Make a home as broadly appealing as possible by carefully tending to outdoor landscaping, de-cluttering the interior and painting walls a neutral, off-white color.

3.      Be Patient – With fewer homes on the market, it’s possible you’ll get multiple offers. So taking a wait-and-see attitude towards the first offer may allow time for more offers and a give you a better chance of receiving your asking price.

For help in buying or selling a home in Atlanta, visit coldwellbankeratlanta.com or contact the Coldwell Banker Residential Brokerage Johns Creek/Duluth office at (770) 623-1900 or visit ColdwellBankerAtlanta.com.