Kroger Aims to Raise $300,000 to Benefit Those Living with Neuromuscular Diseases

With neuromuscular diseases affecting more than 1 million Americans, Kroger’s Atlanta Division is urging customers to support its annual fundraiser for the Muscular Dystrophy Association (MDA) from March 17-30.

During that time, Kroger customers can purchase $1 or $5 shamrocks to help the Atlanta Division reach its goal of raising $300,000 to help MDA send young patients to summer camps, and provide comprehensive health care, medical equipment, wheelchairs, support services and clinics to those affected by the close to 40 forms of neuromuscular diseases.

“We are excited to continue building on our long-standing relationship with MDA,” says Glynn Jenkins director of communications and public relations for Kroger’s Atlanta Division. “All customers are encouraged to join this year’s shamrock fundraiser and help support this important cause.”

The term “muscular dystrophy” refers to a group of genetic diseases that causes progressive muscle weakness. While some cases may be mild and progress slowly, others produce severe muscle weakness, functional disability and loss of the ability to walk.

MDA is a national voluntary health agency comprised of dedicated scientists and concerned citizens aimed at conquering neuromuscular diseases. By contributing 77 cents of every dollar raised, MDA provides research, healthcare and educational services—connecting people diagnosed with muscular dystrophy to a national network of 200 clinics and centers, which includes a valuable support system, practical information and essential services to improve their overall well-being. For more information about the MDA, please visit www.mda.org.

Since 2001, Atlanta Division stores have raised more than $3.6 million to benefit MDA. Visit www.kroger.com to find a nearby Kroger store.