Does your business have a large number of small transactions, such as a fast food restaurant? Then use an alarm clock to create “Winners” and get people talking about your business. Here’s how this could work in a fast food restaurant. Other businesses would need to adapt the concept to their particular circumstances.
During a busy period such as lunch, have your alarm go off periodically, say every ten minutes. Whoever is placing an order at that moment is a “Winner” and gets a free beverage. Try to ensure that your other patrons know what has happened. If the occasion is handled properly, most of the “Winners” and many of your customers will tell others about the event. What a great way to get word-of-mouth advertising for the cost of a beverage.
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