PAWS Chicago Takes Over the Catwalk for LAUNCH Fashion Show

Join Autohaus on Edens for an evening of friends, fashion, philanthropy and some “fur” on Sunday March 18th for Launch: Driving Fashion Forward. For the seventh year in a row, the Autohaus on Edens Mercedes-Benz showroom will be transformed into a dynamic catwalk as the North Shore’s “best in show” fashion event. This year’s event celebrates PAWS Chicago and its expansion to the North Shore. Guests will enjoy walking the red carpet, shopping, light bites, cocktails, a spring fashion runway show with celebrity judges and a chance to support PAWS Chicago.

“We are thrilled to present the seventh annual Launch: Driving Fashion Forward that showcases the style and spirit of Mercedes-Benz, celebrates fashion and benefits the hard work of PAWS Chicago,” said Autohaus on Eden’s top dog, Michael Rosengarden.

Event highlights include:

• ZZAZZ Productions spring fashion show with looks from Juniper Boutique, Avant for Men, Londo Mondo, Lake Forest Shop and Project Runway’s Peach Carr Designs with special pet cameos on the runway
• Light bites from Morton’s The Steakhouse, The Happ Inn and Café Central
• Sips from Knightsbridge Wine Shoppe
• Indulgences from Bent Fork Bakery
• Mini spa services of lip facials, hair braids and polish changes with Red Door Spas
• Trunk show with J. Mclaughlin, Peach Carr Designs and The Lake Forest Shop
• Silent and live auction items, including “RUFF”LE tickets to benefit PAWS Chicago. A live auction that will get the “claws out” where one lucky winner will get an experience of a lifetime: a Mercedes VIP Experience to the U.S. Open for two with hotel, airfare and courtside seats courtesy of Autohaus on Edens and Mercedes-Benz USA.

“We are honored to partner with Autohaus on Edens for the Launch: Driving Fashion Forward event,” said PAWS Chicago Founder & Chair, Paula Fasseas. “We are so grateful to the North Shore community, who have embraced our efforts from the very beginning. Many of our founding members and supporters reside in the North Shore! This partnership will help PAWS Chicago continue our life-saving efforts, and further our work at our Glenn L. Felner North Shore Adoption Center in Highland Park”.

The evening also includes a “Project Runway” style competition among senior fashion design students from the Columbia College Fashion Department. Student designers will be showcasing looks from their collections. A panel of esteemed judges including actress Nora Dunn, designer Peach Carr, Make It Better Media founder Susan B. Noyes and philanthropist Andrea Rosengarden will award the winner a $5,000 scholarship to use towards school or launching their own collection, courtesy of Northbrook Toyota.

Doors open at 4:30 p.m. with the fashion show starting at 6 p.m. Tickets for Launch: Driving Fashion Forward are $80 for general admission (standing room only) and $100 for VIP, which secures a seat next to the runway and a VIP gift bag. For more information or to purchase tickets please visit www.launchfashionshow.com

Launch: Driving Fashion Forward event “pawtners”: Make It Better Media, Mercedes-Benz USA, Northbrook Toyota, Yelp, Columbia College, Morton’s The Steakhouse, Bent Fork Bakery, Davenport Design, Knightsbridge Wine Shoppe, The Happ Inn, Café Central, J.Mclaughlin and ZZAZZ Productions.

About Autohaus on Edens

Housed in its state-of-the-art facility, Autohaus on Edens is located in the heart of Chicago's North Shore. Providing an unparalleled customer experience, the Autohaus on Edens experience is geared to make the ownership of the finest automobile in the world even more special. At Autohaus you can shop in comfort in a climate controlled, indoor showroom and choose from a huge selection of new and Mercedes-Benz Certified Pre-Owned vehicles. Autohaus on Edens is located at 1600 Frontage Road in Northbrook, IL. For Mercedes-Benz service, Autohaus on Edens offers a 34 bay, award winning service department and will service an automobile within 24 hours. For more information, please visit www.autohausonedens.com.

About PAWS Chicago

PAWS Chicago (Pets Are Worth Saving) is a national model in No Kill animal sheltering, committed to bringing an end to the killing of homeless cats and dogs. As Chicagoland’s largest No Kill shelter, and one of the largest in the nation, PAWS has helped to reduce the number of homeless pets killed in the city by 84 percent since its founding in 1997. In just 20 years, PAWS Chicago has grown from a grassroots organization to a national leader in the No Kill movement, guiding other communities in how to dramatically reduce the euthanasia of homeless cats and dogs.

In 2017, PAWS Chicago found homes for 5,371 dogs and cats through its Lincoln Park and Highland Park Adoption Centers and performed 16,237 spay and neuter surgeries through its Lurie Clinic and GusMobile Spay/Neuter Van. These two medical resources give PAWS Chicago the ability to provide subsidized spay/neuter surgeries, vaccinations and humane education to under-served families and neighborhoods that need the most help in controlling pet population.

Charity Navigator, the nation’s largest independent evaluator, has rated PAWS Chicago at its highest 4-star ranking for 15 consecutive years—an accomplishment that less than 1% of the charities in the nation have reached.

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