Spring/Summer/Fall 2014-Top North Shore Chicago Realtor Shares Insight

Across the county and specifically on the North Shore of Chicago, selling or buying your home this spring, summer and even into fall will hinge on being prepared for pent-up buyer demand.

For Sellers:

Spring 2014 might be an even livelier Chicago North Shore home-selling season this year because homebuyers want to act before interest rates or home prices rise. The key three elements to promptly take action on are:

o   Pay attention to curb appeal

o   Price it right

o   Hire a real estate marketing expert

The majority of North Shore buyers start their home search online. To sell a home this spring, summer or fall, hire a North Shore Realtor with technology savvy, who will make sure that professional photos, digital tour exposure and a vibrant description are widely available on multiple internet sites.

For Buyers:

Get preapproved – not prequalified. Getting prequalified means you give a lender a snapshot of your financial life, but there are no papers to sign and no credit check, which should raise questions.

Be flexible –  If you're competing against other buyers, be as accommodating as possible. Forget putting in a clause that you have to sell your house first. In this market, you will may be overlooked.

Sweeten the deal –  It's not uncommon to [offer] over the asking price in order to ensure your contract is the one accepted even another $500 might get your seller's attention.

Be prompt  – This is a big decision you ideally don’t want to rush, but if you know you can afford the house and you love it and the neighborhood, then, yes, you probably should rush. In an age of instantaneous communication, minutes count and can make the difference between an accepted or rejected offer. Be prepared to use your top performing North Shore- Chicago real estate professional as a resource in addition to as much technology as possible, such as electronic signatures, in order to ensure immediate responses. More information can be found HERE and HERE.

For well over 2 decades, Gloria Matlin has been a savvy real estate marketing professional, with technology conscious, top producing, high ranking, nationally recognized results. Let her be your guide to the Northern Shores of Chicago this spring, summer or fall. Relocating to the North Shore this year? – “On the Go? Move with Glo!”….can provide the highest quality service that will allow you to focus on where you’re going, not where you’ve been.  Gloria Matlin’s client centered approach, gracious yet tenacious demeanor, 25+ years of North Shore real estate experience/insight, a proven record of precise market analysis, will ensure concrete real estate related decisions and transaction contentment with one of the most important processes in a lifetime. More information on Gloria Matlin along with client feedback can be found HERE and HERE.