Not Your Average Joe's Sets Bethesda Opening Date: ICYMI

Not Your Average Joe’s is bringing its fresh and innovative approach to Bethesda when it opens its 23rd location on July 13, according to a news release.

The New England-based restaurant known for its globally inspired menu at affordable prices will be located at 10400 Old Georgetown Road within the Georgetown Square Shopping Center.

Founded in Dartmouth, MA, Not Your Average Joe’s was the brainchild of CEO and founder Steve Silverstein, who longed to find a great, reasonably priced restaurant in the suburbs. When he couldn’t, he built one in 1994. Since then, the business has grown to more than 22 locations along the East Coast, including Virginia, Pennsylvania, Massachusetts and Rhode Island.

“The residents of Bethesda are ready for a new dining experience,” said Silverstein. “With our chef-driven menu, affordable prices, warm atmosphere and bend-over-backwards service, we are confident the people of Bethesda will love our approach to casual dining.”

The restaurant space will boast more than 7,000 square feet and will feature an open-kitchen model with modern-industrial finishes and a large bar and seating area. The restaurant will accommodate 200 interior diners and more than 75 diners on the outside patio.

Seasonally inspired, Bethesda’s menu is an evolution of the restaurant’s core offerings with items ranging from the Korean-style BBQ pork tenderloin, Portuguese cod and green machine cavatappi to classic fare including rosemary skewered scallops and NY strip steak with horseradish butter. Each dish is made to order and guests are encouraged to request customization to meet dietary restrictions or taste preferences.

Complementing its fare, Not Your Average Joe’s will also offer an extensive, award-winning wine list and a wide variety of local, regional, national and imported beers.

Not Your Average Joe’s will be partnering with The Children’s Inn at NIHduring its Bethesda grand opening. All proceeds raised during the two-day preview celebration on July 10 and 11 will be donated to the organization, which offers a residential “place like home” for sick children and their families, along with groundbreaking medical treatments. The restaurant has also selected The Children’s Inn at NIH as its “Not Your Average Cause” for July, where each Tuesday the restaurant will donate 15 percent of all purchases to the organization.

Not Your Average Joe’s expects to employ more than 100 area residents at its Bethesda location. Interested candidates are encouraged to contact General Manager Joe Harris at jharris@nyajoes.com.