Learn How to Craft Your Core Marketing Message at the North Shore Business Forum Meeting on Friday, MA 15, 2015

The North Shore Business Forum meets on Friday, May 15, 2015 at Acapulcos, 900 Cummings Center, Beverly, MA. Registration begins at 7:15 AM, the meeting runs from 7:30 to 8:30. Admission is $10 at the door, and includes a buffet breakfast. Crafting a personal positioning statement can be the start of defining who you are, what you do and build to how you represent yourself in your marketplace. Speaker Joseph S. Giordano, a principal with Synecticsworld, will offer tips on how to make your marketing message succinct, concise and above all, meaningful to you and your customers. Visit www.nsbforum.org for more information.

About the Speaker: Joseph S. Giordano is a principal withSynecticsworld (Waltham, MA). With over 20 years of sales, marketing and general management experience, Joe has spent the last 10 years as a consultant working with global organizations to create business and marketing strategies that include customer/consumer research, new product development, and marketing activities. He also works as a coach and mentor to drive creativity and innovation in client organizations. He received his degree in Marketing from Bentley University. Joe has written about creativity, innovation and marketing, and speaks at many local colleges and universities including Harvard, Suffolk, Merrimack and Southern New Hampshire. Joe lives in Haverhill with his wife and two teenage sons. For more information, contact Joe at jsgiordano@gmail.com, or visit www.creativebuddha.blog.com or www.synecticsworld.com.

The North Shore Business Forum, Inc. (NSBF) is a group of small business owners from Boston’s North Shore who meet on the first and third Friday of each month for informal lectures given by business owners on a wide variety of topics. Members give a 30-second introduction of their business at each meeting. All business owners are welcome: future, past, profitable, experienced or beginning. Meetings are from 7:30 to 8:30 a.m. (registration starts at 7:15) at Acapulcos, 900 Cummings Center, Beverly, MA. The $10.00 admission fee includes a breakfast buffet. No pre-registration necessary.

Contact: Brett Kirkpatrick, NSBF President, 978-239-6335, Email: events@nsbforum.org.

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