LYNNFIELD, MA — Rivian has opened at MarketStreet in Lynnfield, bringing the automotive and technology company's retail showroom to Boston's North Shore.
The new location is at 1200 Market Street, across from Panera Bread, and a grand opening celebration is scheduled for Saturday from 10 a.m. to 6 p.m.
The showroom is designed as an interactive retail space where visitors can explore Rivian's lineup of all-electric vehicles and learn about the brand's technology, features and ownership experience.
Guests can move through the space at their own pace or connect with Rivian team members for more information.
The location is also dog-friendly.
The new store includes a hands-on showroom experience, with no appointment necessary for visitors who want to climb in and out of the vehicles and look around up close. People who want to drive one can book a demo through the Rivian Demo Drive Portal.
The location also includes a Gear Shop with Rivian apparel, accessories and gear.
Saturday's grand opening will include complimentary coffee from Cloudae Coffee and cookies from The Half Cookie from 10 a.m. to 2 p.m. Live music from Long Play HiFi is scheduled from 10 a.m. to 6 p.m.
Regular hours for the Rivian showroom are Monday through Saturday from 10 a.m. to 8 p.m. and Sunday from 11 a.m. to 6 p.m.
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