Business & Tech
Forbes Tells Vineyard Vines' Success Story
Did you see the Forbes feature on Vineyard Vines? In it, successful entrepreneurs Shep and Ian Murray share the top five lessons they've learned since they founded their colorful company 15 years ago.
Fifteen gears after it was founded, Vineyard Vines is in a lot more places than just Martha's Vineyard, Connecticut and the Hamptons.
According to a recent Forbes article, the now-national Vineyard Vines brand of apparel is sold online, in more than 30 retail shops and about 600 boutiques and department stores around the country.
At this rate, the brand's friendly-pink-whale logo — seen on ties, shorts, polo shirts, belts and just about anything else you can put a smiling pink whale on —is enroute to rivaling the iconic Izod lizard.
In Kathy Caprino's Forbes interview, VV founders Shep and Ian Murray share the secrets of their success.
Are you a Vineyard Vines fan? What's your favorite thing that they make? Tell us in the comments.