Not Your Average Joe's Partners with Perkins to Support Blind New World Week

MILTON, Mass. – Governor Charlie Baker signed his first-ever braille proclamation at the State House last week to officially start BlindNewWorld Week (BNWW), a public service social change campaign sponsored by Perkins School for the Blind in Massachusetts. Joining the support team to help demystify blindness and break down barriers to inclusion is Not Your Average Joe’s.

During the week, BlindNewWorld worked with its partners to show how the sighted population can be proactive about breaking down barriers in employment, education, transportation and innovation.

On Saturday March 11, BNWW partner Not Your Average Joe’s (NYAJ’s) helped add a twist to the term ‘Blind Date’ by offering sighted and visually impaired customers an offer of a free entrée with the purchase of a second entrée in all Massachusetts locations. Menus in braille were available at NYAJ’s Acton, Arlington, Waltham, Watertown and Westwood, according to Founder and CEO of Not Your Average Joe’s, Steve Silverstein.

“This is such an important message from the Governor, Perkins and everyone involved in this effort to find inclusion and social change for people who are visually impaired. All of us at Not Your Average Joe’s and especially our Watertown location that has partnered with our Perkins School neighbors on numerous occasions are thrilled to part of this barrier-breaking ‘Blind Date’ night.”

About BlindNewWorld

BlindNewWorld is a social change campaign that seeks to educate and inspire people who are sighted to open their eyes to the full social, professional and academic capabilities of the blind. For more information, visit BlindNewWorld.org and follow @blindnewworld.

About Perkins School for the Blind

Perkins School for the Blind, founded in 1829 as the first school of its kind in the US, is a multifaceted organization working around the world to prepare children and young adults who are blind with the education, confidence and skills they need to realize their full potential. Learn more at Perkins.org.

About Not Your Average Joe’s

Not Your Average Joe’s is a restaurant concept predicated on a dynamic trifecta: made-from-scratch dishes, affordable pricing and customer-driven service. Founded in 1994 by CEO Steve Silverstein, the brand has expanded its culinary footprint to 25 locations along the East Coast. Specializing in creative casual American cuisine, Not Your Average Joe’s also boasts an award-winning wine list and impressive beer selection all designed to meet customers’ needs and budgets. To learn more, please visit www.notyouraveragejoes.com.

-30-