Beth Israel Deaconess Cancer Center and Surgical Pavilion Teams Up with Local Merchants in Support of Breast Cancer Awareness Month

NEEDHAM, MA – In support of Breast Cancer Awareness Month in October, Beth Israel Deaconess Hospital-Needham (BID-Needham) and the Beth Israel Deaconess Cancer Center in Needham are teaming up with 30 local merchants and the Needham Business Association to provide free pink ribbon pins for the members of the community. The ribbons are recognized as a symbol of support for breast cancer treatment and hope for finding a cure.

This initiative coincides with the recent opening of the 30,000-square-foot Beth Israel Deaconess Cancer Center and Surgical Pavilion in Needham. The new facility brings the latest in advanced cancer diagnostics and therapies as well as state-of-the-art surgical suites together in one building. This comprehensive center, “built from the patient up,” provides increased access to advanced cancer care and surgeries to area communities.

“Cancer awareness is very important to us, and we think these pins are a great way for the area businesses and residents to show their support,” said BID Cancer Center Medical Director Robb Friedman, MD. “We thank area merchants and the Needham Business Association for joining us in this cause.”

Customers can pick up the ribbons during the month of October or while supplies last at participating establishments including Gari Japanese Fusion Bistro, The Farmhouse, Blue on Highland, The Closet Exchange, Stone Hearth Pizza, Taylor’s Stationery, Treat Cupcake Bar, Masala Art, The Center Café, Sweet Basil, Abbott’s Frozen Custard, Big Picture Framing, A New Leaf, Lizzy’s Ice Cream, Polliwog’s, The Art Emporium, Simply Stated, and Lisa’s Boutique.

About Beth Israel Deaconess Hospital-Needham
Beth Israel Deaconess Hospital-Needham (BID-Needham) is a licensed 58-bed acute care community hospital affiliated with Beth Israel Deaconess Medical Center (BIDMC) in Boston. The direct affiliation with BIDMC, since 2000, has facilitated the clinical integration of staff and resources in emergency medicine, hospital medicine (hospitalists), cardiology, radiology, orthopedics, general surgery, pathology and oncology. BID-Needham has served residents in Needham, Newton, Dedham, Dover, Medfield, Wellesley, Westwood and other surrounding communities for more than 100 years. The hospital has been recognized by several organizations for quality and safety including the American Heart and American Stroke Associations for lifesaving stroke care. Recently BID-Needham was awarded an ‘A,’ the highest score possible, for protecting patients from accidents, errors, injuries and infections by the national safety organization, The Leapfrog Group. For more information, please visit bidneedham.org, like us on Facebook or follow us on Twitter.