An Evening with the Authors of We Are Market Basket at Edgewood LifeCare Community on October 29th

Edgewood LifeCare Community, an award-winning, non-profit independent living LifeCare community, is proud to present an evening with the authors of We are Market Basket - The Story of the Unlikely Grassroots Movement that Saved a Beloved Businesson Thursday, October 29, 2015 at 7:30 p.m. in the Auditorium at Edgewood located at 575 Osgood Street in North Andover. This event is open to the public and there is no cost to attend.

Grant Welker, a reporter for the Lowell Sun, covered the Market Basket story from start to finish. He, along with Daniel Korschun, an Associate Professor of Marketing at Drexel University’s LeBow College of Business and a Fellow at the Center for Corporate Reputation Management, co-authored the book We are Market Basket – The Story of the Unlikely Grassroots Movement that Saved a Beloved Business, and will captivate the audience with the story of Market Basket, a popular New England supermarket chain that is so treasured and trusted that people literally took to the streets by the thousands to save it.

Welker and Korschun will talk about the struggle for control of Market Basket, from when long-time CEO Arthur T. Demoulas was ousted by his cousin Arthur S. Demoulas and managers and rank-and-file workers walked out, to the huge protest rallies, empty shelves and how they prevailed in the end.

“We anticipate this event to be very well-attended. Not only is it a truly captivating story, but many Edgewood residents shop at our local Market Basket in North Andover,” noted Kathleen D’Amico, Marketing Director at Edgewood.

To reserve a seat, contact Paula Kelley at Edgewood, (978) 738-6446.

For more information, visit www.edgewoodrc.com.