Irene Collins promoted to Vice President of Marketing and Communications of the YMCA of Greater Boston

The YMCA of Greater Boston is pleased to announce the promotion of North Reading resident Irene Collins to Vice President of Marketing and Communications.

A YMCA veteran, Collins was most recently the Executive Director of the Burbank YMCA in Reading. During her four years at the Burbank branch, Collins grew membership, engaged an active and effective Board of Advisors who increased the branch annual campaign to more than $200,000 per year to deepen the Y’s impact in the communities it served.

Collins was named “Rookie of the Year” by the Association for YMCA Professionals in 2013. She serves on the Massachusetts Early Education and Care Advisory committee and was recently recognized by the Commonwealth of Massachusetts Commission on the Status of Women as an “Unsung Heroine of 2016” for her service to the community.

Prior to her position at the Burbank YMCA, Collins was Executive Director of the Reading-North Reading Chamber of Commerce where she represented local businesses in government affairs and developed strategic communications and marketing campaigns to promote buying locally. She holds a Bachelor of Science Degree in Communications from Western Michigan University.

“The YMCA of Greater Boston prides itself on attracting top talent to communicate our commitment of youth development, healthy living, and social responsibility—the Y’s areas of focus—and continuing to strengthen the community,” says James Morton, CEO and President of the YMCA of Greater Boston. “It’s our goal to promote from within, and we are excited to see Irene thrive in this new role and apply her skillset to continue to positively impact the YMCA community.”

Irene Collins’ email is icollins@ymcaboston.org.

ABOUT THE YMCA OF GREATER BOSTON: The YMCA of Greater Boston is the state’s leading nonprofit committed to strengthening communities. Every day the Y works with thousands of men, women and children to make sure that everyone, regardless of age, income or background, has the opportunity to learn, grow and thrive. With 13 branches in and around Boston, the Y partners with 250 organizations to meet unique needs of the communities it serves. The Y is committed to youth development, healthy living, and social responsibility. For more than 165 years, the Y has been developing skills and emotional well-being through education and training, welcoming and connecting diverse populations, preventing chronic disease and building healthier communities through collaborations and policymakers. The Boston YMCA is the first in the United States. www.ymcaboston.org