Seasonal & Holidays

Salem Halloween 2026: How To Best Enjoy The Witch City This Spooky Holiday Season

Salem is expected to draw more than 1 million visitors through a Saturday night Halloween this year.

"We're preparing for another very busy October in Salem. Last Saturday was busy with a capital B." - Ashley Judge, Destination Salem Executive Director
"We're preparing for another very busy October in Salem. Last Saturday was busy with a capital B." - Ashley Judge, Destination Salem Executive Director (Scott Souza/Patch)

SALEM, MA — Two weeks after a weekend nor'easter canceled many scheduled outdoor events and plans, and three weeks ahead of what could be one wild Halloween night falling on a Saturday, this three-day weekend for many could be prime time for those looking to visit the Witch City for the holiday seasonal sights and spooks.

While Salem has made great strides in recent years in being able to handle the massive crowds that once again are expected to top 1 million visitors in October this year, there are many ways that those seeking a gory good time can do so with the least amount of bloody aggravation.

"It's too soon for data, but based on what we're seeing so far, I expect October visitation to remain roughly in line with last year, potentially with some modest growth," Destination Salem Executive Director Ashley Judge told Patch on Wednesday. "Either way, we're preparing for another very busy October in Salem. Last Saturday was busy with a capital B."

Find out what's happening in Salemfor free with the latest updates from Patch.

(Scott Souza/Patch)

Judge, perhaps not surprisingly, strongly suggests downloading the Destination Salem app before a visit. The app contains more than just a list of businesses — there is a built-in restroom finder and information about attractions, ticketing, and parking shuttles.

Judge calls it: "The best way to keep your day running smoothly while the crowds are at their peak."

Find out what's happening in Salemfor free with the latest updates from Patch.

Destination Salem also advises reserving tickets to museums, tours and attractions in advance whenever possible because they often sell out early in the day — especially on the weekends.

Those able may consider visiting midweek to avoid the biggest crowds, as well as the longest waits at sights and restaurants.

Perhaps the most overriding call to visitors is that they should not try to drive downtown expecting to find parking and a quick trip in and out of the city.

Instead, the MBTA Commuter Rail’s Newburyport/Rockport line gets you from Boston's North Station to Salem in about 30 minutes and will cost much less than area private parking.

Those in the area can also park at the MBTA parking garage to avoid some downtown congestion and, often even better, park at the Beverly station and take the train one stop. Downtown Salem is about a five-minute walk from the station.

Another favorite is the Salem Ferry, departing Long Wharf in Boston and taking about an hour on the water before docking at Blaney Street.

(Scott Souza/Patch)

Destination Salem's other suggestions are to get an early start to see much of the city before the early afternoon when crowds can build rapidly, and to prepare for weather that can quickly switch from a pleasant sunny afternoon to a brisk, chilly evening.

If you are willing to walk a bit, exploring beyond Essex Street allows visitors a chance to see more of the city's shops and waterfront — and more than just witches, vampires and ghouls — as well as to experience restaurants, bars and breweries that may have substantially less wait time to enjoy.

Other top tips include asking locals for their recommendations for some of Salem's best offerings that might be a step or two off the beaten path, and to consider booking a return trip offseason (starting Nov. 1) where you can see many of the same attractions without the crush of the crowds.

(Scott Souza/Patch)

Visitors are asked to keep in mind that while a trip to Salem can be quite the vacation for them, it is home to the city's 45,000 residents who often do their best to grin and bear the Halloween season while trying to live their daily lives.

Visitors should be respectful when it comes to driving, parking, noise, behavior and trespassing on private property.

"While we love sharing our stories with the world, it's a lot for our little city to manage," Salem Mayor Dominick Pangallo said. "If you're coming to visit us this Haunted Happenings season, please pack your patience and remember: Salem is not a theme park."

Salem bars and restaurants have a collective zero-tolerance policy — meaning that anyone banned from one establishment in the city will be unable to enter any other establishment throughout the downtown during the entire month.

Those making the trip this weekend, in particular, are reminded it is also the final weekend of the Topsfield Fair — making Route 128, Route 95 and Route 1 extra congested.

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