Maple Grove Resident Creates Game-Changing Tool for Restaurant Industry

Restaurant owners and operators now have the chance to dramatically increase store revenues thanks to a new product designed by Maple Grove resident Aaron Engler. 

As a product manager at DelaGet, a restaurant software and financial services company based in Golden Valley, Engler put his years of restaurant knowledge to the test to create a tool promised to save owners and operators big bucks. 

Suitably named COACH, the innovative product teaches store leaders how to better manage their restaurants by ranking store sales, customer feedback, upsold items, speed of service, and other performance metrics all on their smartphone.

COACH ranks employees, sets restaurant goals, and stacks stores against each other to inspire managers to improve store operations.

What brings COACH into the 21st century? The fact that it’s a dashboard that can be used on any smartphone, iPad, or computer. 

Now, instead of wondering why they aren't making enough money during the lunch rush, restaurant managers can use COACH to see for themselves. From how much cheese one employee is using in the kitchen, to how efficient other employees are on the drive thru window, COACH reveals real-time metrics and puts actionable data in managers’ hands.

“COACH tells restaurant managers how much money they are leaving on the table everyday by not meeting goals,” Aaron Engler, COACH product manager, said. “The average restaurant has an opportunity to increase revenues by at least 2 percent using COACH.”

Over 200 restaurants across the country signed up for COACH the day it went live and more are reaping the rewards every day. 

“COACH is changing the way we manage our restaurants,” said Jeff Williams, Vice President of Operations, Border Foods. “We’re seeing the tool’s immediate, tangible benefit.”