Boldwerks Builds Out New Web Presence for Revered Adman Keith Lane

Portsmouth, NH- Fall of 2013 marks the turning of a new leaf for Keith Lane. Lane – the original Founder, Partner, and Creative Director of the highly respected advertising and marketing communications firms Emerson Lane Fortuna and Arnold Fortuna Lane, now known as Arnold Worldwide – has launched his own creative marketing firm, Keith Lane Creative Group (www.keithlanecreativegroup.com). 

Boldwerks is pleased to have Keith Lane Creative Group as a client, and we’re excited to announce the launch of his new website. Lane – a decorated creative marketing veteran who has won over 500 creative awards for his work at major shows such as The Clios, Emmys, One Show Gold, Communication Arts, The Hatch Awards (including 2 Best of Shows), Andy Awards, London Art Directors Show, Paris Creative Show, Tokyo Creative Awards, and The International Film & TV Festival Gold Medal, will also be speaking at Babson College in conjunction with the launch of his new venture.

Keith Lane is the epitome of a Mad Man. Be careful. It’s not what you think. What we mean by that is, the difference between iconic television character Don Draper and charismatic real life character Keith Lane is that one of these two men has actual real world creative advertising experience. Only one of these men can cite the Fox Sports, Puma, the National Hockey League, the Boston Celtics, Major League Soccer, Comcast Sports, Honey Dew Donuts, and Lids as working pieces of their expansive client list. Put them both in a room to talk pushing businesses to new, creative limits, and only one comes out alive. A hint: The one that shall arise victorious does not share the same working initials as Dunkin Donuts.

“I’m honored to be working with a visionary such as Keith Lane,” said Boldwerks Co-Founder and Art Director Adam Kaufmann. “He’s been a mentor and friend of the Boldwerks family for years. It’s great to see him get back in the game and establish himself as the heaviest hitter in the industry. I’m looking forward to working with him for years to come.”

About Boldwerks
Founded in 2009, Boldwerks is an award-winning creative services agency whose principals are responsible for decades of successful marketing campaigns, highly regarded website development, and groundbreaking design work.  Boldwerks provides services for a wide spectrum of industries, including client pool engaged in emerging technology, healthcare, financial services, architecture, and ecommerce. 

For more information visit: www.boldwerks.com or call 603.436.2065.