BuyBuy Baby In Cherry Hill To Close Permanently

CHERRY HILL, NJ — BuyBuy Baby is closing all of its stores nationwide, including Cherry Hill's, to concentrate on an online-only model a year after new owners tried to revive the brand.

Closing sales are already in progress, and gift cards will be accepted at all locations until Oct. 31. All 10 remaining stores will close by the end of the year.

The company said it will keep its popular baby registries on its website, where the use of gift cards will also be managed.

BuyBuy Baby once had about 120 brick-and-mortar stores. The attempt to resurrect BuyBuy Baby only lasted about a year.

In bankruptcy proceedings last year, former parent Bed Bath & Beyond sold BuyBuy Baby’s intellectual property and trademark rights for $15.5 million to New Jersey-based Dream On Me Industries.

BuyBuy Baby changed hands while all remaining locations were holding liquidation sales. The stores closed in July 2023. But Dream On Me Industries reopened 11 locations, including Cherry Hill's, a few months later.

The Cherry Hill store is located at 1590 Kings Highway N, in the Ellisburg Circle Shopping Center.