JiLLy's $1 Store In Ocean City Closes Permanently

OCEAN CITY, NJ — JiLLy's $1 Store in Ocean City closed permanently this weekend. The Levchuk family said the cost of goods and labor made it difficult to sustain a dollar store.

The Boardwalk store prided itself as "the neatest, cleanest, largest selection of merchandise in town," according to their JiLLy's page. Everything in the store cost $1, from candy to household items to souvenirs.

The $1 Store's clearance sale took place Saturday.

The Levchuk family left a message on the Jilly's Stores Facebook page.

"With a heavy heart, we have decided as a family that we are no longer going to continue operating the $1 Store into 2020. This will be our last year. Since 1996 the $1 Store has been servicing the community and our visitors with thousands of products selling for $1. Due to the raise in cost of goods, labor and other costs, we have determined that the store is no longer sustainable to today's environment as a $1 Store. Unlike most other stores, the $1 Store was able to stay steady on the $1 price and did not raise its price in over 25 years on any of the items. What a salute to JiLLy for making that happen!

Although this decision is a good one, it does not come easy. We as a family have taken a lot of pride in the store and have made lots of meaningful relationships with vendors and customers alike. Folks have made our store part of their vacation and have looked forward to seeing us each year. We thank everyone for allowing us the opportunity to run a successful family business for this many years.

We have decided that starting tomorrow (9/21/19) we will be selling ALL items 2 for $1 while supplies last. Food and Drink items will remain $1 each.

We look forward to our future endeavors at this location and know exciting things are to come. Thank you again for your continued support!"

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