Getting a leg up on competition with sales outsourcing

While most contractors are reliable, hard-working, competent, and in many cases, very successful, there are plenty of reputable contractors who can be their own worst enemy by taking on too many projects or focusing too much in specific areas that lead to customer dissatisfaction and lost opportunities.

Bridging the gap between customer service and sales is the Consumer Group, a sales outsourcing company, based in Bergen County, New Jersey, dedicated to helping the construction and landscape industries increase their revenue. “We only work with reputable contractors,” says Michael Craig, Consumer Group’s president. “In most cases, these contractors may be uncomfortable with selling or simply lack the time and resources to follow up with prospects and potential clients. That’s where we come in. Our objective is to win bids and close deals, so they can focus on other areas of business that they do so well, like building and planning.”

With over 25 years experience in sales and marketing, Craig and his team will provide a variety of services focusing on client acquisition, as well as client retention. “Finding new customers is only half the battle,” says Craig. “Keeping customers satisfied, so that they feel good about referring others, is what makes companies strong and successful.”

As a professional sales firm, Consumer Group provides customized, outsourced sales and integrated marketing services and solutions, based on their clients’ objectives. They achieve this by offering exceptional customer service and professional follow-up with phone, email, personalized mailers and thank you letters in between. “It’s scary how even one bad customer experience can cause a company’s reputation to collapse,” says Craig. “Our success in providing a consistently positive experience for both prospects and existing customers gives our clients an even better name in their industries.”

Consumer Group is located in Northern New Jersey, serving clients throughout the tri-state New York metropolitan area. For more information, they can be reached at (201) 252-7195 or visit their website at www.consumergroupllc.com.