Business & Tech

Hair Color Bar In Shrewsbury Expands Madison Reed Jersey Imprint

In-person hair color services at The Grove in Shrewsbury add to Madison Reed's at-home products, company says.

An interior view of a Madison Reed Hair Color Bar.
An interior view of a Madison Reed Hair Color Bar. (Photo courtesy of Madison Reed)

SHREWSBURY, NJ — The Madison Reed Hair Color Bar, known for its at-home kits, has offered an in-person experience at The Grove in Shrewsbury since it opened in late May, according to a news release from the company.

The company's business was popularized, the company said, during COVID with its ammonia-free, at-home hair color kits.

This year, Madison Reed has been focusing on opening professional in-person hair color bars, the company noted.

Find out what's happening in Red Bank-Shrewsburyfor free with the latest updates from Patch.

The Shrewsbury store opened right before Memorial Day, and a Montclair location opened in July. The company also has a Paramus location, bringing its New Jersey presence to three stores.

A company spokesperson said the company began to explore brick-and-mortar locations before the pandemic with 12 stores, but had to temporarily close them with onset of the COVID threat.

Find out what's happening in Red Bank-Shrewsburyfor free with the latest updates from Patch.

Now Madison Reed has more than 65 stores open nationwide, she said in the news release.

The Hair Color Bar offers "salon-quality hair color services like root touch-ups, all-over color, gloss treatments, highlights, and more at an affordable price," the company said.

Shvonne Perkins, master colorist, said the company "embraces meeting our clients where they are, which means they can come see us at our Hair Color Bars, or order the color for home use and it’s the exact same product."

Look here for more information on the Hair Color Bar. It's local phone number is 845-400-9244.

Get more local news delivered straight to your inbox. Sign up for free Patch newsletters and alerts.