How Much Business Will You Lose This Holiday Season IF You Are Not Mobile?

The number of consumers planning to use mobile devices to conduct research and make purchases during the holiday season is up significantly from a year ago, according to a new report from MarketLive.

A new MarketLive survey reveals that The fourth annual “Mindset of a Multichannel Shopper” survey found that mobile devices will be heavily used by consumers this holiday season with 16 percent of consumers plan to do all or most of their shopping via a smartphone or tablet this holiday season, up from just 3 percent a year ago. Additionally, 29 percent of consumers plan to use their mobile phone to research gifts prior to a store visit, up from 12 percent a year ago.

If you have been putting off getting that mobile application made for your business or starting a loyalty program for your customers through a mobile marketing platform, chances are you will lose a considerable amount of business to your competition this holiday season and even worse in the months after!

Take a look at these stats

• There are more mobile phones on the planet than there are TV's
• Mobile Coupons get 10x's the redemption rate of traditional coupons
• It takes the avg. person 90 min to respond to an email.  It takes 90 SECONDS for the avg. person to respond to a Text Message.
• 91% of ALL U.S. citizens have their mobile device within reach 24/7