LMC Media Plays Key Communications Role During the Pandemic

LMC Media, our community’s public access television and media network didn’t waste any time when the pandemic “hit home” and led to a shut-down of virtually all non-essential activity throughout the county and state.

At a time when accurate information is even more critical than ever, LMC Media has stepped into play an important communications role. LMC Media has facilitated the dissemination of critical information regarding COVID-19 news/efforts by our municipal and public school leaders. Besides ensuring that the community is kept informed, LMC Media worked closely with the Villages of Larchmont and Mamaroneck, the Town of Mamaroneck, and the Mamaroneck School District to create public virtual meetings through ZOOM and LMC-administered platforms, ensuring transparency and continued community participation in local government.

One key piece of LMC’s new programming is the ongoing weekly series initiated on April 2 called Community Conversations LIVE!, featuring a discussion with tri-municipal leaders Lorraine Walsh, Nancy Seligson, and Tom Murphy on Thursday evenings at 7:30 pm. This interactive show with the official was will continue weekly while needed. Members of the community can email their questions to lmctv@lmctv.org. The program can be viewed on lmctv.org, YouTube, channel 36 (Verizon) or channel 75 (Optimum).

LMC has also worked with numerous local and county organizations including the Community Resource Center, the Community Counseling Center, the Bee-Line Bus Service, the Westchester County Department of Mental Health to provide community bulletin board and social media posts.

Other initiatives that LMC Media has taken on in response to the crisis include:

• created tips for using video conferencing: https://youtu.be/gIEgpGaHkOs;
• hosted ZOOM Conference call with Mamaroneck Chamber of Commerce and offered video and marketing assistance to local businesses;
• creating a Senior Exercise show to keep seniors connected and “moving” in their homes, in conjunction with the Town of Mamaroneck Senior Center.
• worked with the Village of Larchmont and the faith community to broadcast and stream a virtual Sunday Sunrise Service at Manor Park for Easter; (The story was picked up by NBC's Nightly News with Lester Holt.)

Community members are encouraged to learn more about and support LMC Media to enable it to continue serving the community. More information about LMC Media and its programming may be found on https://lmctv.org/ or on their social media pages.