Business & Tech
Wake Up Your Face With Summer Makeup
Blend traditional summer rules with a few styles of your own to create a glow.

Cakey foundation, unblended blush and mascara dripping down your face sounds attractive, right?
While walking around looking like a clown might be fine when preparing for theme party night at your favorite bar or best friend's house, globs of makeup channeling the creature from it are not acceptable at any other point. During the summer, people are going to see your face in the bright sunlight, so make sure that it looks fresh and presentable.
Just because face makeup should be light during the summer does not mean that every single flaw – or any flaws at all – needs to shine through. Layer on a base of Maybelline Dream Matte Mousse Foundation for the airy look that still covers you up, or sample a tinted moisturizer with SPF, such as the ones produced by Physician's Formula, to keep skin safe and sassy.
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Select a loose powder that matches your foundation brand to evenly coat your face, smooth out any redness and create seemless lines. While some may think that bronzer is not important in the summer, isn't it much better to swipe on some powder than than to absorb the harmful rays of the sun in order to obtain a natural tan?
Sweep a layer of CoverGirl True Blend Bronzer across your forehead and on the bridge of your nose to create a sun kissed look that does not look fake and contrived. Top the look off with a light pink blush: L'oreal True Match Blush Baby Blossom or CoverGirl Cheekers Blush Natural Twinkle, for example.
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You might hear that less is more during the summer. However, summer is often a bit more casual than the other seasons, so don't be afraid to play with some vibrant eyeshadows. Pick up one of L'oreal's Hip Eye Shadow Duos, which sometimes contain one more subdued or traditional shade, along with a color that adds some pop to your eyes. Experiment with purples, greens and other jeweled tones to spice up a neutral outfit on thrilling summer nights.
Finish your fantastic peepers with several swipes of Maybelline Volume Express Colossal Waterproof Mascara in Glam Black to add drama to your style, that won't wash off when you get into a water balloon fight with your friends.
Visit Make Up Tech to meet with owner Janet Paolucci to discuss shades, tones and colors appropriate for your unique complexion, or head over to CVS to pursue the aisles and pick up some tried and true favorites.