What's Wrong With This Picture?

No, this describes "Advocacy", not "Journalism".

"The Power Of Generative Journalism" - Featured Address, FutureHeights 2013 Annual Meeting, April 18, 2013 6:30 pm

"Generative Journalism is a method of reporting and storytelling that builds on a community's strengths, rather than focusing on its weaknesses." - Peter Pula, Founder & CEO Axiom news

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*This* is "Journalism":

1. Journalism's first obligation is to the truth

2. Its first loyalty is to citizens

3. Its essence is a discipline of verification

4. Its practitioners must maintain an independence from those they cover

5. It must serve as an independent monitor of power

6. It must provide a forum for public criticism and compromise

7. It must strive to make the significant interesting and relevant

8. It must keep the news comprehensive and proportional

9. Its practitioners must be allowed to exercise their personal conscience

The Pew Research Center's Project for Excellence in Journalism is dedicated to trying to understand the information revolution. We specialize in using empirical methods to evaluate and study the performance of the press, particularly content analysis. We are non partisan, non ideological and non political. On July 1, 2006, the Project for Excellence in Journalism joined the Pew Research Center in Washington, D.C, which houses six other research projects funded by thePew Charitable Trusts.

http://www.journalism.org/resources/principles