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The Social + Mobile Equation

mobile marketing workshop for small business owners

Phoenixville Public Library
183 Second Avenue
Phoenixville, PA

The Social + Mobile Equation

Presented by
Judith Lee
Chester County SCORE

Find out what's happening in Phoenixvillefor free with the latest updates from Patch.

Thursday, June 4
7:00 – 9:00 PM

in the Community Education Room

Find out what's happening in Phoenixvillefor free with the latest updates from Patch.

Cost: $10.00
(cash or check made out to The Phoenixville Chamber of Commerce, payable at the door)

Social media is recognized as an effective way to connect with customers and prospects, but it’s not what’s hot in 2015. The new and most powerful force is mobile marketing. Why? Because consumers have embraced mobile technology and its usage truly is sweeping the globe.

In this presentation, attendees will learn:

• How social media and mobile technology are linked
• How mobile has changed social marketing
• The difference between mobile websites and mobile apps
• Trends in mobile search and browsing
• Use of QR codes and how to create one
• How to “get found” on mobile
• The power of SMS messaging
• Marketing vs. motivation to purchase
• What it all means for your connection with customers

Judith Lee is a highly experienced communications professional who has been a freelance writer and marketing consultant since the mid-1980s. Since 2010, Judith has focused on social media as an effective and affordable tool that “levels the playing field” for small businesses. Her clients include small business owners, health care professionals, and non-profit groups.

This event is sponsored by the Phoenixville Regional Chamber of Commerce and Chester County SCORE.

This event is open to the public. Reservations are required. For more information or to reserve a seat, call 610-933-3070 or register online at www.phoenixvillechamber.org.

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