Business & Tech

Hallmark Nearly Doubles Retail Space In Warminster

Norman's Hallmark added 2,400 square feet to its store in the Center Point Place Shopping Center in Warminster.

WARMINSTER, PA —The Hallmark store in the Center Point Place Shopping Center has nearly doubled its size.

Norman's Hallmark —an employee-owned company and the nation’s largest independent owner of Gold Crown Hallmark stores —recently opened a brand-new larger store location at Center Point Place Shopping Center at 752 W. Street Rd.

The shop now occupies 6,000 square feet, a space about 2,400 square feet larger than the original.

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The new Norman’s Hallmark at Center Point Place is fully modernized and features an even wider selection of card and specialty gift items than the former store, said Howard Henschel, Norman’s Hallmark president and chief executive officer.

“Norman’s Hallmark has experienced tremendous, sustained success since opening here in 2009,” Henschel said. “The store’s expansion will make the shopping experience even more inviting for consumers while accommodating a larger assortment of merchandise. We have a strong customer base at this Warminster location and are pleased to be expanding here with one of our new, full-line stores – just in time for the holiday shopping season.”

Norman’s offers a complete line of Hallmark products, cards for every occasion, and Keepsake Ornaments, along with a diverse merchandise selection for gift giving and the home that includes fashion apparel and accessories, books, stationery, games, home décor, specialty candy and gourmet foods.

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The company maintains thriving supplier partnerships with household-name brands like Squishmallows, Vera Bradley, Yankee Candle, Life is Good, Scout Bags, Willow Tree, Mud Pie, David Bradley Chocolatier, Stonewall Kitchen, and Godiva, amongst many others.

Norman’s Hallmark currently operates 74 locations.

With roots dating back nearly 85 years, Norman’s Hallmark has grown from a single retail store in Trenton, N.J., to a leading force in the social expression industry.

The Newtown-based company continues to grow its brick-and-mortar footprint throughout Pennsylvania and New Jersey, and in recent years has expanded into Delaware and northern Maryland. It also maintains a strong e-commerce presence.

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