Yardley Jewelers Closing Retail Store After 46 Years

YARDLEY, PA —After 46 years, Yardley Jewelers will cease its retail store operations and hold a liquidation sale, starting Thursday.

The retail institution has stood at the corner of Lake Afton Ave. and South Main Street since 1977 and even survived a massive fire two decades later in which the business was built back up.

“We’ve been fortunate to serve our customers in this great community and beyond for so many years," Owner Barry DiNola said.

DiNola, who operates the landmark location with his wife Mary Jane, said they will remain open after the liquidation sale, focusing on its workshop and custom jewelry business.

"We take great pride in creating custom pieces that perfectly capture and celebrate life’s milestones, and last a lifetime. With a blend of advanced manufacturing technologies and quality hand craftsmanship, we’ve created jewelry for multiple generations over the years, and family heirlooms. And we will continue to do so,” he said.

The owners want to sell out their entire inventory of fine jewelry, custom jewelry made by Barry DiNola, antique and estate jewelry, bridal, gemstones, unique gifts, and more. They said that every price will be cut and that even the store showcases are for sale.

The couple opened the doors of Yardley Jewelers in 1977 as a full-service retail store and trade workshop specializing in custom work and repairs.

Ever since, they’ve thrived in the landmark corner building at the town’s main intersection, selling its wares but also giving back to the community.

Barry DiNola is an award-winning fine jewelry designer; his custom pieces are all created on the premises of Yardley Jewelers in his workshop.

He is also the Assistant Fire Chief of the Yardley Makefield Volunteer Fire Company (YMFC), the Deputy Emergency Management Coordinator for the Borough of Yardley, and former president of the local Yardley Business Association, also serving as its treasurer for more than 25 years.

A citation from the PA House of Representatives/Rep. Perry Warren hangs on the wall of his office, commending him for service and as “Firefighter of the Year” in 2018 by YMFC.

Barry’s industry credentials are extensive and impressive as well.

DiNola is a past president of the GIA Delaware Valley Alumni Association, and the Pennsylvania Jewelers Association (PJA), and he has been named PJA Jeweler of the Year and Craftsman of the Year. Barry has also taught jewelry courses, both technical and conceptual at The College of New Jersey (formerly Trenton State College).

His wife, Mary Jane, is a member of the Yardley Makefield Woman’s Club and has served as President, and chaired and assisted on many fundraising committees. She was also Secretary of the Yardley Business Association.

Yardley Jewelers is a treasure trove of jewelry designs and history. The building, which is owned by the DiNolas, had a massive fire in October 1997 and underwent major reconstruction and renovation.

Throughout the sale, more than $2,000 in raffle prizes will be awarded at the end of the sale. You can enter the raffle for prizes in-store; no purchase is necessary. Gift checks will also be awarded with purchases so customers can return to the sale and get a discount on more sale merchandise.

(Photos Courtesy of Jill Laurinaitis) Yardley Jewelers has been a retail staple of the Yardley Business District since 1977. Owner Barry DiNola makes custom jewelry in his workshop. The Phillie Phanatic made an appearance for a grand re-opening after the business was rebuilt from a fire in 1987.