VIDEO: "Tasty Taco" Peddles Mexican Fare at Cilantro

If you happened to travel through the Centre of New England on Monday afternoon, you may have witnessed this not-so-ordinary sight.

Marc a Varrecchione, the manager of Coventry's explained that since he took over the location in July, bringing 12 years of restaurant management experience with him, his goal has been to "help boost sales at this Cilantro that no one seems to know about."

This seems to be a pretty smart technique to change that.

a Varrecchione wants his potential clientele to know that the store has a $4.99 chicken burrito with the purchase of a fountain drink special that is available every day. Cilantro's hours of operation are: Monday-Saturday 11 a.m. to 9 p.m. and Sunday from 12 p.m. to 8 p.m.