Fanatics has announced the return of Fanatics Games at Fanatics Fest 2026, bringing back its high-stakes, cross-sport competition where everyday fans go head-to-head with some of the biggest names in sports for a $1 million grand prize when the world’s #1 sports fan festival returns to the Javits Center in New York City from July 16–19, 2026.
This year the “Road to Fanatics Games” heads to in Knoxville with The Hail Mary Challenge, where fans will test their arm and compete for a shot at Fanatics Games at Fanatics Fest in New York. Participants will step into the launch zone and attempt one of the toughest throws in football - a 33-yard pass into a small target net. Each competitor will be given two attempts to land the throw and earn a spot in the selection pool. At the end of the competition, the top three performers will earn a trip to New York to compete onsite in the Fanatics Games.
In addition to the competition, fans can enjoy athlete appearances, exclusive fan activations, and the full Road to Games experience at DICK'S House of Sport.