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Hard Rock Cafe

Fall in Love with Rock All Over Again
Inside the legendary Hard Rock Cafe in Times Square, discover an experience where music isn’t just heard… but felt.
Rock Never Dies is a one-of-a-kind immersive theatrical event from American Immersion Theater that is part concert, part love story, and fully a magical journey. This groundbreaking production invites you to dine, drink, and fall headfirst into the soul of rock and roll.
Enjoy a full three-course meal inside the Magical Mystery Museum of Hard Rock, a place where music has power, memories come alive, and one life is changed forever every night. It’s an experience that inspires you to keep dreaming and march to the beat of your own drum.
At the heart of the story is Caroline, a young artist who’s lost hope and heart. As legendary music icons come to life around her, she’s forced to confront love, loss, and the courage to take the stage again. Along the way, you won’t just watch the story, but be part of it.
Created by award-winning, immersive visionary Scott Cramton, often called the Willy Wonka of Immersive Theater, this joyful, high-energy spectacle blends iconic rock anthems with romance, comedy, and electrifying audience interaction.
Whether you're on a date, celebrating something special, or just chasing that feeling music used to give you, this is your night.
All it takes&nbsp;
is one song, one moment, and a second chance
to change everything.

Show Schedule
Fridays 7:30 PM
Saturdays 7:30 PM

Local Event: Rock Never Dies: An Immersive Theatrical Experience at Hard Rock Cafe

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Rock Never Dies: An Immersive Theatrical...

Fall in Love with Rock All Over Again
Inside the legendary Hard Rock Cafe in Times Square, discover an experience where music...

Rock Never Dies: An Immersive Theatrical Experience at Hard Rock Cafe

Williams Center

<a href="https://bit.ly/BFFJUNE" target="_blank" rel="nofollow noopener">Event Passes</a>2nd Annual Boricua Film Festival
Two Theaters. 20+ Films. One Day Experience.
The 2nd Annual Boricua Film Festival returns on Saturday, June 6, 2026 at 1:00 PM at the Williams Center in Rutherford, NJ. Come spend the day with Puerto Rican films, live performance, poetry, music, conversation, and community in one in-person festival experience.
Presented by the Boricua Community Building Center in collaboration with ADoCPR’s Cinema on the Road, this year’s festival brings 15 short and medium-length films across two theaters.
This year we are proud to feature Cortaditos, an award winning six-film Puerto Rican short film block presented through our new collaboration with the Puerto Rico European Film Festival and Alliance Française de Puerto Rico.
Audiences will experience films including Golpe de Agua, Mulata, Chimenea de muerte, De tribus y máscaras, El Arresto, El Pueblo de Coral, and A Tale of Two Cities: Reclaiming Niagara Falls and Salinas.
The Cortaditos six film selection includes award winning short films Ketchup, PUM!, Lo Que Quedó, Engreída, Recao, and Moriviví.
The day includes a film panel Q&amp;A and audience discussion with filmmakers, authors, educators, activists, and community leaders whose work connects directly to the stories on screen. Featured guest speakers include Inés Mongil, Samantha J. Garcia-Sherpa, Andre Lee Muñiz, Gualterio Alomar, and Daliana Alvarado.
Live performances includes a free Bomba y Plena workshop and live performance by Cimarrones de Nueva Jersey, Folkloric Salsa by Spirit in Motion 3.0, poetry by Nelly Nel and Johnathan Garcia, and additional community artists. The films open the door, and the performances and conversations carry the experience beyond the screen.
The festival also welcomes nonprofit partners El Comedor del Kennedy and MiPatriaPR, who will join us in sharing community resources, cultural work, and ways to stay connected to Puerto Rico and the diaspora.
Community passes includes access to screenings, panels, Q&amp;As, performances, and full-day festival access.
Event Details
Saturday, June 6, 2026
1:00 PM to 9:00 PM
Williams Center Underground Cinema
15 Sylvan Street
Rutherford, NJ
Seating is limited, and advance registration is encouraged.
Event Page: www.boricuacommunitycenter.org/boricuafilmfestival
Tickets: bit.ly/BFFJUNE
VIP Double Seat all-day pass includes access to screenings, panels, Q&amp;As, performances, the official festival program, a festival tote bag, keepsake t-shirt, and full-day festival access.

Local Event: 2nd Annual Boricua Film Festival 

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2nd Annual Boricua Film Festival 

Event Passes2nd Annual Boricua Film Festival
Two Theaters. 20+ Films. One Day Experience.
The 2nd Annual Boricua Film Festival...

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Rock Never Dies: An Immersive Theatrical Experience at Hard Rock Cafe

2nd Annual Boricua Film Festival