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Local Entrepreneur Publishes Book on Startup Experience

Founder and former owner of House of Steep chronicles her lessons and shares ideas to help others pursuing a similar path

Ready: What to Expect When Starting a Business released on 9/24/19
Ready: What to Expect When Starting a Business released on 9/24/19

Arlington startup founder Lyndsey Clutteur DePalma jotted down the surprises she came upon when opening her first business House of Steep in 2011. She had quit her job far too early and managed to have a book loosely written by the time her doors were open 18 months later. Not having picked it up while operating he business for 5 years and raising two small children, she's since spent some time dusting off the lessons, updating them with insights from current business owners, and has layered in a fun quippy style that plays on birthing a business.

The author will be interviewed on Arlington Voices on 9/20/19 at 10am on WERA 96.7.


The author will hold a book launch and talk at her sister's yoga studio (Mind Your Body Oasis-Crystal City) on 9/21/19, and is welcome to all (please RSVP at www.lyndseydepalma.com/events).

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The book will be available in select local bookstores and on Amazon and the book description is below:

The sleepless nights. The constant nurturing. The joy of creating something bigger than yourself.

Find out what's happening in Arlingtonfor free with the latest updates from Patch.

Are you READY to birth your business?

Few people realize how much nurturing goes into building a business. The anticipation, the waiting, the lessons in resilience… birthing a business is simply a gorgeous feeling, one of the hardest and most sensational of your life. And yet many business owners neglect to share the intimate details, the surprises and pitfalls that they’d do differently if they could do it again.

Lyndsey Clutteur DePalma is here to light the path for hopeful business “parents” (just call her your business doula!). After personally building a holistic tea shop from scratch, working through a renowned MBA program, and coaching a diverse range of business owners, she now presents the intimate stories behind starting a business that gives new entrepreneurs a way to approach the beautiful and sometimes scary moments of starting something on your own. She sheds light on how lovingly deep the experience can be, the high highs, the “why didn’t this come up in birthing class?!” lows, and the lessons learned for the next time around.

READY will help prepare your mind, body, soul, and finances for the illuminating challenge of starting and running a successful business.

By the end, you too will be READY.

About the Author:

Lyndsey Clutteur DePalma is a business owner, MBA grad, and coach to entrepreneurs about the internal evolutions that occur when on your entrepreneurial path. She has been featured in Forbes and The Washington Post, was the recipient of Arlington, Virginia’s Best Business Award, and was honored as a “40 Under 40” leader in the D.C. metro area. She lives in Arlington, Virginia with her partner and two children.

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