Sharing The Love for Ashby Ponds

At Ashby Ponds, an Erickson Senior Living community in Ashburn, Va., word of mouth plays a powerful role in attracting new residents.

"Current residents love sharing their experiences here with longtime friends and former neighbors, offering a unique perspective of life at the community," explains Sales Director Elizabeth Freeman. "Their perspective often inspires others to learn more, visit, and ultimately call Ashby Ponds home."

That was the case for Mark Humphrey, who served as Loudoun County's senior trips coordinator--a role that introduced him to hundreds of local retirees, many of whom were Ashby Ponds residents.

"When I worked for the county, I knew at least 30 people who lived here," he says. "I visited the community often, and based on everything I saw and a long list of recommendations, I decided to join the Priority List."

Now, as a resident himself, Mark enjoys hosting friends and volunteering as a resident ambassador, sharing his positive experiences with others.

Living the life

While the positive reviews Mark received from his work connections were insightful, his two-night Live the Life stay was "a game changer," he notes.

As part of the Live the Life program, Priority List members can stay overnight in a furnished guest suite and enjoy amenities, dine at on-campus restaurants, and socialize with current residents.

"The Live the Life program is wonderful. I knew the community well, but the visit provided a unique view of resident life," recalls Mark. "I visited with my friend Mary Abbott, who was also considering a move to Ashby Ponds."

He continues, "During our stay, we enjoyed several meals with residents, each of whom shared their experiences and perspectives. We also participated in water aerobics and explored the campus. It was all very helpful."

Paying it forward

Not long after his move to Ashby Ponds in November 2021, Mark began sharing his own experiences with friends and former colleagues who were curious about life there. Many have since decided to move in as well.

"I enjoy inviting people to join me for dinner [at the restaurants here]," he says. "Conversations over a meal make a big difference. It's one thing to hear about Ashby Ponds, but it's another to sit with a trusted friend, ask questions, and witness the camaraderie firsthand."

In addition to hosting friends, Mark volunteers as a resident ambassador, welcoming prospective residents to the community and answering their questions.

"It's rewarding to meet people who are just beginning their search," he says. "You can tell the visit helps them picture what their own life could look like here."

He also encourages many prospective residents to take advantage of the Live the Life program.

"The sales team matches you with ambassadors who share similar interests. The direct connection of knowing someone is important. You can walk around campus together and get an authentic feel for what life is like here. It's a great way to help people experience the campus," Mark explains.

A community of friends

Since his move, Mark's circle of friends has grown exponentially.

"One of the best parts of living at Ashby Ponds is the wonderfully friendly people," he says. "There are opportunities every day to be involved with as many people as you wish. I've gotten to know my neighbors very well."

Mark's days are filled with activities that combine social connection and service. As a member of the drama club, he recently managed the box office for The Art of Murder, a resident-written play. He also volunteers with the usher squad, a group that assists with entertainment events hosted by the Resident Life team.

He is equally passionate about sustainability. As part of the Glass Angels, a resident-led recycling initiative, he helps collect and transport glass bottles and jars to Loudoun County recycling centers. "Last month, our building alone recycled over 700 bottles," he says. "It's a small effort that makes a big difference."

'See the difference'

Reflecting on his journey to Ashby Ponds, Mark shares one piece of advice: "Referrals matter because they come from experience. When you talk with someone who genuinely enjoys living here, you see the difference for yourself. That's what turns curiosity into a decision to move to Ashby Ponds."

Freeman agrees, saying, "Prospective residents gain the most valuable insights from the people who live here. Hearing about someone's firsthand perspective helps them imagine what their life could be like here. That's why so many of our new residents are referred by current ones!"

To learn more about independent senior living, request your free brochure to get the scoop on amenities, floor plans, and much more.

By Kelly Shue