Crime & Safety

Murder Mystery: New Billboard Asks Public for Help In Solving Case

Digital ads in transit shelters are also part of publicity campaign: Prince William County police.

Images: Glenda Marisol Coca-Romero (PWCPD); the billboard on Route 1 in Woodbridge; the FBI’s advertisement in transit shelters; an image from the surveillance video of the shooting on Feb. 21, 2014.

Earlier this month, the Prince William County Police Department and Prince William County Crime Solvers partnered with Clear Channel to display a billboard in Woodbridge that asks the public for information on a 2014 murder case.

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The billboard is on Jefferson Davis Highway (Route 1) between Mount Pleasant Drive and Dawson Beach Road. It publicizes the murder of Glenda Marisol Coca-Romero, which occurred on Feb. 21, 2014.

The shooting occurred shortly before 9 p.m. at the Platanillos Grocery and Jewelry at 14342 Jefferson Davis Highway. A second store clerk, a 42-year-old woman, was shot and wounded.

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Three male suspects wearing dark clothing with their faces covered were seen on a surveillance video entering the store, police said. The suspects immediately fled the store following the shooting, possibly on foot.

Two other individuals, a customer and another employee, were inside the store at the time of the incident and were unharmed, police said. No property or money was taken during the incident. Both shooting victims were employees of the business.

Since the incident, the Prince William County Police Department has worked, with assistance from the FBI’s Washington Field Office, to offer a reward for the arrest and conviction of the individual(s) responsible for this murder. As of February, the reward totaled $21,000, including a reward of up to $1,000 from Prince William County Crime Solvers.

In addition, the FBI has offered numerous resources to aid in the investigation, including digital ads at transit shelters throughout the Washington, D.C., region. These ads went live on Wednesday, May 13.

Anyone who has information regarding this case is asked to call Crime Solvers at 703-670-3700 or 1-866-411-TIPS. You do not have to give your name, just the information.

The FBI and Prince William County Police encourage the public to view the image from the surveillance video, above, and the FBI Bulletin seeking information.

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