Planet Fitness Adding Sammamish Location

KENT, Wash. (Mar. 5, 2026) –Planet Fitness – one of the nation’s largest and fastest-growing franchisors and operators of fitness centers with more members than any other fitness brand – is expanding its northwest footprint.

Construction of Planet Fitness Sammamish is underway in Pine Lake Village at 3066 228th Ave. SE, Sammamish, WA 98075.

Expected to open this Spring, the 21,141-square-foot space will offer state-of-the-art cardio equipment, best-in-class strength equipment, numerous flat screen televisions and a Black Card Spa® with HydroMassage beds, massage chairs, tanning and more – all in a hassle-free environment.

“Planet Fitness Sammamish is designed to elevate the workout experience for all fitness levels,” said Bruce Edwards, CEO of CDM Fitness Holdings(CDM) – one of the largest developers and operators of fitness clubs under the Planet Fitness brand. “We look forward to bringing our high-value and Judgement Free experience to the Sammamish community.”

Online pre-registration is now available at www.planetfitness.com/gyms/sammamish-wa. As an incentive through Mar. 13, members can join with no commitment for $1 down for either:

●the Classic Card membership at $15/month (once the club opens), which includes unlimited access to your home club, OR

●the PF Black Card® membership at $19.99/month (once the club opens), which includes the ability to bring a guest every day at no additional charge, access to all 2,800+ Planet Fitness locations in all 50 states and access to the Black Card Spa®, among other benefits.

Planet Fitness Sammamish will be CDM’s 19^th club in the Seattle-Tacoma area. Based in Foxborough, MA, with an office in Kent, WA, CDM is an SBJ Capital portfolio company that owns and operates clubs in Auburn, Bellevue, Bonney Lake, Covington, Des Moines, Federal Way, Issaquah, Kent, Kent Valley, Marysville, Milton, Puyallup, Renton, Tacoma (Eastside), Tacoma (Fern Hill), Tacoma (West End), University Place and Woodinville.

To learn more about the new club, visit www.planetfitness.com/gyms/sammamish-wa. For information about Planet Fitness overall, visit www.PlanetFitness.com or follow on Facebook (www.facebook.com/PlanetFitness), Instagram (www.instagram.com/planetfitness) and TikTok (www.tiktok.com/@planetfitness).

About Planet Fitness
Founded in 1992 in Dover, NH, Planet Fitness is one of the largest and fastest-growing franchisors and operators of fitness clubs in the world by number of members and locations. As of December 31, 2025, Planet Fitness had approximately 20.8 million members and 2,896 clubs in all 50 states, the District of Columbia, Puerto Rico, Canada, Panama, Mexico, Australia and Spain. The Company’s mission is to enhance people’s lives by providing a high-quality fitness experience in a welcoming, non-intimidating environment, which we call the Judgement Free Zone®. Approximately 90% of Planet Fitness clubs are owned and operated by independent business owners.

About CDM Fitness Holdings
CDM Fitness Holdings opened its first Planet Fitness club in 2002 in Massachusetts and entered into one of the first exclusive area development agreements with Planet Fitness corporate. In 2011, CDM established the first marketing cooperative in the Planet Fitness system. Since that time, CDM has grown to 88 clubs in Massachusetts, Rhode Island, New Hampshire, Vermont and Washington state through new club openings and acquisitions and is now one of the largest operators of Planet Fitness clubs.

About SBJ Capital
SBJ Capital (SBJ) is a private investment firm focused on investing in founder and family-owned consumer and services companies. SBJ provides operational resources, strategic advice, domain expertise, and a partnership approach to realize the shared goals of entrepreneurs, owners, and management teams. SBJ was founded by an experienced team of professionals with a track record of growing companies both as principal investors and as operating executives. Please visit www.sbjcap.com for more information.