Bryce Young Named Top Influencer In College Sports For 2023: Report

TUSCALOOSA, AL — As 2021 Heisman Trophy winner Bryce Young's collegiate career closes, one website has ranked the quarterback as the top social media influencer in college athletics for 2023.

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A look at Bryce Young's verified social media following:

• Instagram: 276,000 followers
• Twitter: 71,300 followers

Auburn University gymnast and Olympian Sunisa "Suni" Lee also ranked No. 3 in the Top 5.

In the new age of college athletes making money from their Name, Image & Likeness (NIL), the power of social media when it comes to marketing in undeniable.

The results were determined after Oddspedia.com and can be viewed here

In December 2022, surveyed 1,054 people who use social media sites such as Instagram, Twitter, and TikTok. The website also examined the TikTok, Twitter, and Instagram followings of 162 current NCAA athletes to determine the athletes with some of the most impact social media presences.

Other data discovered through the report says 47% of Americans think college athletes aren’t paid enough, while noticing that 26% of Americans follow college sports teams on social media.

America’s top 5 favorite collegiate athlete influencers:

1. Bryce Young
2. Shaqir O’Neal
3. Sunisa Lee
4. Caleb Love
5. Paige Bueckers

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