Calling All Ferrari Lovers: This Will Happen Only Once

From a press release:

On Oct. 12, Ferrari will host a once-in-a-lifetime event in Beverly Hills. 60 iconic Ferraris will line Rodeo Drive to celebrate 60 years of Ferrari in the USA.

The event is free and open to the public.

“Race Through the Decades 1954-2014” will feature a parade through the streets of Beverly Hills, the world premiere of a new Ferrari and much more.

WHAT:

To commemorate Ferrari’s 60th Anniversary in the USA,

“Race Through the Decades 1954-2014” is a once-in-a-lifetime opportunity for fans, collectors and owners alike to see one of the finest collections of classic and racing Ferraris ever assembled.

The event will feature a public display of 60 of the most storied and spectacular Ferraris; an arrival parade at noon led by Ferrari Chairman, Luca di Montezemolo; the world premiere of a new Ferrari vehicle; a first-ever award presented by the city of Beverly Hills; and unique experiences including a virtual tour of Museo Ferrari and a Tailor Made village of Ferrari’s partners.

For more information, please visit www.ferrari.com.

WHEN:

Sunday, Oct. 12

10 a.m. – 5 p.m.

WHERE:

200, 300, 400 Blocks of Rodeo Drive, Beverly Hills

TICKETS:

Free and open to the public.

PHOTO Ferrari 458 Speciale. Courtesy Ferrari.