Freebie Alert: Italian Ice for a Day, for a Year

From an edited press release:

Rita’s Italian Ice of West LA officially opens is Friday, Sept. 12, and will be handing out Italian ice.

Rita’s sells a blend of Italian Ice and old-fashioned frozen custard, first recognized and loved by East Coasters. The West L.A. shop is located at 11073 W. Pico Blvd.

Rita’s West LA is also giving away “FREE Italian Ice for one Year” to the first 50 people in line the morning of Sept. 12. To qualify, guests must donate an item to Rita’s non-profit partner Best Friends Animal Society, and be at least 13 years of age (only one customer per household may be rewarded).

Ultimately, the 50 winning recipients will each receive 52 Free Italian Ice coupons that can be used over the next year.

“We chose Best Friends because we believe in their mission and their passion behind making Los Angeles a no-kill city,” said Hannah of Rita’s Italian Ice West LA. “The NKLA initiative makes pet adoption as easy and efficient as possible. They are not only dedicated to finding a good home for each animal but also the best match for you.”

In addition to having the opportunity to win free Rita’s ice for an entire year, the West LA location will be giving away one free regular size Italian Ice to every customer during the grand opening. Customers can choose from over a dozen popular flavors including Mango, Alex’s Lemonade and Cherry. The free ice can also be upgraded to Rita’s signature Gelati, a layering of your favorite Italian Ice and creamy Frozen Custard, for only $1.58.

“The grand opening is a really special day for us,” Says Hannah. “It’s definitely what we look forward to most because it gives everyone the chance to try our refreshing Italian Ice and we get to give back in a small way. It’s a Rita’s tradition we’re proud to uphold.”

Rita’s Italian Ice is the nation’s largest Italian Ice concept with more than 600 outlets in 20 states nation wide. Owners Young and Hannah Ko are excited to bring the nationally loved franchise to West LA and offer guests a small slice of paradise during L.A.’s hottest months.