Masked man Holds Up Pacifica Business

Police are asking for the public’s help in identifying a masked man who robbed a cash advance center in Pacifica on Friday.

Officers received reports of a robbery shortly after noon on Friday at 765 Hickey Boulevard at Advance America, a cash advance service center, according to Pacifica police. Witnesses told officers that the suspect came in demanding cash, stating he was in possession of a gun.

Employees cooperated with the suspect, who fled immediately after receiving cash, police said.

The suspect is described as a black man with a slim build, wearing a black jacket, a teal hooded sweatshirt, blue jeans and tennis shoes.

The suspect was also wearing a black mask with holes cut out for the eyes and mouth, according to police.

Anyone with any information regarding this crime is asked to call the Pacifica Police Department at (650) 738-7314 or the Silent Witness Tip Line (650) 359-4444.

--Bay City News