Community Corner
🌱 Patch AM: Why is Santa Cruz building so much housing while neighbors struggle?
Also check out A Proper Autumn Tea on the Santa Cruz Patch calendar

Good morning Santa Cruz! Your connection to what's happening around town is here. Take a sip of coffee and read on. ☀️
In today's newsletter:
- Why is Santa Cruz building so much housing while neighbors struggle?
- Which monster-filled events are coming to downtown Santa Cruz this week?
- Which Santa Cruz County haunt might be hiding its friendliest ghost?
Also on today's calendar: A Proper Autumn Tea and 9 more events.
Today's riddle: Why do some birds fly south for the winter? 🤔 (Answer below!)
From our Partner
Today's Santa Cruz Patch AM is brought to you in part by T-Mobile - America's Best Mobile Network, according to Ookla Speedtest. Based on analysis by Ookla® of Speedtest Intelligence® data 1H 2026. We thank T-Mobile for their support in helping to keep communities like ours connected and for making today's Santa Cruz Patch AM possible.
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- Monday: Partly sunny and pleasant, with a high of 70 and low of 47 degrees.
- Tuesday: Partly sunny and nice, temps: high: 74, low: 50.
- Wednesday: Sunny and pleasant, with a high of 77 and low of 54 degrees.
📰 News we're reading
1. A housing boom is underway in Santa Cruz. Why is the rest of the county so far behind? (lookout.co) — Santa Cruz is permitting new housing at a pace far beyond the rest of the county, with cranes, large apartment projects, and hundreds of affordable units reshaping the city and its skyline. Reporter Kevin Norton explains how local money, public land, and staff expertise help Santa Cruz unlock state funding, why places like Watsonville and Capitola lag behind, and what a regional housing fund could mean for more balanced growth.
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2. UC Santa Cruz Festival of Monsters offers deeper look into ghoulish lore (santacruzsentinel.com) — UC Santa Cruz's Festival of Monsters is bringing film screenings, author talks, comics discussions, and lots of monster-themed games to venues all over Santa Cruz from Oct. 14–17. You can catch events at The 418 Project, Game Santa Cruz, the MAH, and Atlantis Fantasyworld, many of them free or low-cost, with a focus on playful scares and deeper conversations about what monsters say about us.
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3. Ghosts among us: Five of Santa Cruz County's most haunted places (lookout.co) — Santa Cruz County's ghost lore comes alive in a tour of five famously haunted spots, from Brookdale Lodge and Capitola's Rispin Mansion to Mount Madonna and Watsonville landmarks. Local investigator Maryanne Porter mixes history with eerie encounters, and offers tips on where you can safely explore, what to watch and listen for, and how to connect with Santa Cruz Ghost Hunters if strange things happen at home.
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4. Climate crisis puts surfing tourism and coastal jobs at risk (dagens.com) — Surfing in Santa Cruz, a $200 million-a-year economic engine, faces growing risks as sea-level rise and coastal development threaten the precise conditions that create its famous waves. Researchers warn that hard shoreline structures could damage surf quality, urging local involvement in coastal planning so surfers, businesses, and officials can protect both the breaks and the tourism jobs they support.
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5. Santa Cruz native Bill Miller, 59, to umpire his 10th League Championship Series (santacruzsentinel.com) — A Santa Cruz native is about to reach a major milestone, as Harbor High and UCLA alum Bill Miller prepares to umpire his 10th League Championship Series, putting him among baseball's most experienced postseason umpires. UC Santa Cruz women's soccer also impressed this weekend, blanking Occidental 5–0 in Los Angeles and heading next to Azusa Pacific, with coaches invited to keep sharing local scores.
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📸 Around Santa Cruz
Show off your photography skills and the sights around town! Click here to submit your Photo of the Day to Patch AM!
🗓 Upcoming Events in Santa Cruz
Add your event to our calendar and newsletter!
★ Featured events ★
- A Proper Autumn Tea →
Casa Serrano, 412 Pacific St, Monterey
3:00 pm
Sunday October 18
Want to see your event featured? Click here!
Other local events
- Gateway School Tour →
Gateway School, 255 Swift Street, Santa Cruz
9:00 am - Board Game Playtesting →
Peoples Coffee, 1200 17th Ave #130, Santa Cruz
6:00 pm - 2026 Festival of Monsters →
Santa Cruz CA - Santa Cruz Film Festival →
Santa Cruz, CA, 95060
6:00 pm - Santa Cruz Film Festival →
Landmark's Del Mar Theatre, 1124 Pacific Ave, Santa Cruz - Santa Cruz Film Festival →
, Santa Cruz
11:00 am - Harvest Festival →
Wilder Ranch State Park, 1401 Coast Rd, Santa Cruz
11:00 am - Santa Cruz Film Festival →
, Santa Cruz
11:00 am - Senator Cory Booker, Speaker & Reception →
At the home of Diana & Matt Chapman, Aptos, CA. Address provided upon RSVP.
5:00 pm - Santa Cruz Film Festival →
, Santa Cruz
11:00 am - Free Online Webinar: Stabilize Before You Automate →
, Santa Cruz
12:00 pm
Tuesday October 13
Wednesday October 14
Thursday October 15
Friday October 16
Saturday October 17
Sunday October 18
Wednesday October 21
📣 Santa Cruz Shout Outs!
Want to say something great about someone in town? Click here to submit your Shout Out to Patch AM! It's free!
Have we missed something on our calendar? Add an event yourself! As always, before attending confirm event details to ensure accuracy.
Thank you 👏👏👏 to these businesses for making Santa Cruz PatchAM possible:
- El Capulin Nursery — (831) 840-9195
- Illusive Comics & Games, LLC — (408) 985-7655
Click here to show your appreciation! 💚
Want to see your business here? Click here to connect with local customers.
💬 Chatter
What your neighbors are talking about on social media
- Santa Cruz Online —Michael A. Lewis Read on Patch
- Hello everyone.
Today was a lovely first day of Open Studios. I so enjoyed sharing my artwork and my many processes with fellow art lovers. My son helped me by… (Nextdoor Lighthouse Cowells) - It's almost Halloween, and we're ready for you!
Things are looking extra festive this year, the fun starts early this year, and we'll be handing out treats well after dark. #TreatMap (Nextdoor Upper Seabright/Gault)
- Albertsons Company posted a job opening for Deli Clerk in Santa Cruz. Apply here.
- Domino's Pizza posted a job opening for Assistant Manager(07992) - 2391 Mission Street in Santa Cruz. Apply here. You can search for other jobs near Santa Cruz here.
Ok Santa Cruz! So now you're in the loop about what's happening today. Thanks for reading, and see you in your inbox next time! Oh -- and if you like what you're reading, invite a friend to Patch AM!
-- The Patch AM Team
P.S. The answer to today's riddle: "Why do some birds fly south for the winter?" — Because it's too far to walk..! (Thank you Theresia F. for sending it in!)
Got a good riddle for PatchAM? Submit it here!
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