Business Education Forum Series, May 18th

Word of mouth has become world of mouth with the advent of social media.

Where a dissatisfied customer used to share with 20 contacts, it is now easy to share dissatisfaction with hundreds if not thousands of your potential customers through social media and review sites. While top quality customer service can help to limit these negative reviews they won’t eliminate them. Do you know what to do about negative reviews?

Anne Young Albanese will address how to monitor negative reviews and how to address these reviews to actually improve your reputation and increase your sales.

Attendees will learn:

• The top review sites and how to monitor them
• How to handle review sites
• How to obtain positive reviews
• How to prevent a negative review from going viral
• Rules and tactics for handling negative reviews

Anne Young Albanese is the president of Albanese Consulting Group, LLC.

This Business Education Forum Series is presented by Newtown Savings Bank. Lunch and refreshments will be provided.