Business & Tech
JAX Chamber: Jacksonville Chooses News4JAX In July 2021
See the latest announcement from the JAX Chamber.
August 4, 2021
Morning News is #1 for all major demos. Morning news kicks off with News4JAX at 4:30 am earning 4,000 Adult 25-54 viewers and a 9 share. News4JAX at 5 am is #1 in the time period with 5,000 Adult 25-54 viewers. At 5:30 am, News4JAX wins with 8,000 Adult 25-54 viewers. News4JAX at 6 am is #1 in the 6-7 am time period bringing in 10,000 Adult 25-54 viewers and a 17 share. The Morning Show (7-9 am), anchored by Jennifer Waugh, Bruce Hamilton and Richard Nunn, is #1 in the time period with 8,000 Adult 25-54 viewers and a 12 share to beat our local and national competitors. At 9 am, The Morning Show 2 beats Today Show Third Hour by +32% with 6,000 Adult 25-54 viewers.
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News4JAX at 4 pm has 4,000 Adult 25-54 viewers beating Action News Jax at 4 pm. In fact, in all time periods where Action News Jax is only on WFOX and goes head-to-head with newscasts on Channel 4, News4JAX wins for Adult 25-54 by more than +35%.
In Evening News, News4JAX beats WTLV/WJXX combined and WJAX/WFOX combined for all local newscasts 5 pm-6 pm for Adults and Women 25-54/18-49. News4JAX at 5 pm takes the time period with 9,000 Adult 25-54 viewers. News4JAX at 5:30 pm is #1 in the time period with 10,000 Adult 25-54 viewers. News4JAX at 6 pm is #1 in the time period with 12,000 Adult 25-54 viewers. News4JAX at 6:30 pm is the #1 local news beating Action News at 6:30 pm on WFOX by 207%, with 10,000 Adult 25-54 and an 8 share.
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“With the pandemic surging again and information critical to the health and safety of our community, our team is working as hard as ever. To be rewarded for that hard work by being the most watched station again in July is extremely gratifying. Even with the local interest of the Olympics viewers are still coming back to News4JAX as their trusted source of important news and information,” said Bob Ellis, WJXT & WCWJ Vice President and General Manager.
Viewers chose News4JAX again in Late News, with wins in all major demos 10-11 pm. WJXT is #1 at 10 pm with 9,000 Adult 25-54 viewers and again at 10:30 pm with 8,000. News4JAX is #1 overall in late news 10 pm-11:30 pm with 8,000 Adult 25-54 viewers and an additional 2,000 viewers on WCWJ 11 pm-11:30 pm.
News4JAX.com continues to dominate as the local, digital choice for news. July 2021 saw 450,000 plays of livestream news content across News4JAX.com, our app and OTT platforms. Between News4JAX.com and the News4JAX app there were 12,000,000 visits in July 2021.
About WJXT Channel 4
WJXT Channel 4 and News4JAX.com provides news, information and entertainment to the Northeast Florida and Southeast Georgia region. As the market leader, The Local Station is committed to bringing quality news and programming to the local community it serves. The station is owned by The Graham Holdings Company (NYSE: GHC) and is one of seven Graham Media Group stations along with WCWJ Jacksonville, WSLS Roanoke, KPRC Houston, WKMG Orlando, KSAT San Antonio and WDIV Detroit.
About Graham Media Group
Graham Media Group is comprised of seven local media hubs, Graham Digital and Social News Desk delivering local news, programming, advertising solutions and digital media tools for television, online, mobile, OTT, podcasts and audio devices. We are dynamic, local brands that extend well beyond the traditional TV set. Our work helps inform, celebrate and knit together the communities we serve.
GMG operates in six states: KPRC–Houston, WDIV–Detroit and WSLS–Roanoke (NBC); KSAT–San Antonio (ABC); WKMG–Orlando (CBS); WJXT–Jacksonville (fully local), and WCWJ–Jacksonville (CW). Based in Detroit, Graham Digital is a digital media and technology development group widely recognized as a leading industry innovator. Social News Desk, headquartered in Atlanta, provides its 2500+ worldwide newsroom-customers with a single dashboard to publish, measure, curate and monetize local news content on social platforms. Website: https://www.grahammedia.com/
Contact: Gretchen Harrell
This press release was produced by the JAX Chamber. The views expressed here are the author’s own.