Local Resident Brings No. 1 Mobile Flooring Showroom to Area

(Orlando, Florida)-According to 2020 figures, there were more than 750,000 franchise establishments in the United States. It’s a proven business model and franchising in the U.S. has attracted millions to its ranks. Those numbers now include one newly minted franchisee who traveled more than 4,000 miles with his family to officially become a small-business owner. Jason Barana along with his wife and two small children – ages 4 and 18 months – moved to Orlando from the United Kingdom and the 38-year-old Barana recently launched operations as a franchise owner with Floor Coverings International, the brand that’s consistently ranked No. 1 in the mobile flooring category, visiting customers’ homes in a Mobile Flooring Showroom stocked with thousands of flooring samples from top manufacturers. Floor Coverings International of Orlando serves customers throughout the area.

Barana said the idea of coming to the United States was hatched about 1½ years ago after the family had made a few trips to Orlando for the holidays. “We fell in love with the place and wanted to start a new life for ourselves and our children in the sunshine,” Barana said. “The Floor Coverings International model and franchise is a great company. After learning more about it, I was inspired to be part of the family and that enabled us to make our family dream of moving to Florida come true.”

Adjusting to life in a new country is difficult enough without the added impact of starting a new business. The COVID-19 pandemic further complicated matters, delaying Barana’s E-2 Investor Visa, which allows individuals to enter and work in the U.S. based on an investment in a U.S. business, typically a startup, business, or franchise. But Barana is glad he and his family made the life-changing move. “It’s never too late, so take the risk,” he said. “Just believe in yourself, have a vision and be willing to work hard!”

Barana previously spent more than a decade working in sales and management positions with textile companies and since 2013 had been with a company that manufactured clothing in the United Kingdom, Dubai, and Istanbul. However, he decided to leave because of changes in the retail industry and that started his family’s journey to the United States and Floor Coverings International.

In Floor Coverings International, Barana found a company that has tripled in size since 2005 by putting a laser focus on consumer buying habits and expressed desires, its impressive operating model, growth ability, marketing, advertising, and merchandising. Floor Coverings International further separates itself from the competition through its customer experience, made up of several simple and integrated steps that exceed customers’ expectations. For this, Floor Coverings International was given the Innovation Award for Customer Response from Franchise Update Media in 2020, and the same award again in 2021 for Best Use of Technology. Franchise Update is the benchmark publication and conference entity that is the Gold Standard of Franchising.

“When I learned about Floor Coverings International and the company’s vision and growth, I was extremely inspired to sign on as a franchisee,” Barana said.

With the home improvement industry booming, the flooring market is also keeping pace. The global flooring market was estimated to reach $409 billion in 2021, according to Grand View Research. The market is expected to grow at an annual rate of more than six percent through 2028, reaching overall sales of $621 billion.

For more information, visit https://nwcentralorl.floorcoveringsinternational.com or call 689-240-6660.

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About Floor Coverings International

Norcross, GA-based Floor Coverings International has ranked consistently as the No. 1 Mobile Flooring Franchise in North America by Entrepreneur Magazine. The 181 franchisees and their Design Associates offer a unique in-home experience with a mobile showroom that comes directly to the client’s door. More than 3,000 flooring choices are available to view in the home with and alongside the existing lighting, paint, and furniture. The company will open several more locations throughout the U.S. and Canada through franchise expansion in 2022. For franchise information, please visit www.opportunities.flooring-franchise.com and to find your closest location go to www.floorcoveringsinternational.com.